34 Fujifilm Products Won the “Good Design Award” achieving the Most Awards for the Third Consecutive Year

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Fujifilm has been awarded with 34 Good Design Awards for a wide range of products, from software, to X-Ray products to projectors and of course also X/GFX gear.

As for the camera gear, here are the winners:

Press Release

The lightweight mobile C-arm “FUJIFILM DR CALNEO CROSS” wins Gold Award

– Winning Good Design Award with 34 products in a wide range of business fields, boasting the highest number of awards won in three consecutive years
– In recognition of beautiful appearance and design excellence that facilitates advanced performance and usability

October 20, 2021

TOKYO, October 20, 2021 – FUJIFILM Corporation (President and CEO, Representative Director: Teiichi Goto) is pleased to announce that it has been awarded the Good Design Award 2021*1, organized by the Japan Institute of Design Promotion, for 34 products in a wide range of business fields including the GFX Series of mirrorless digital cameras and the CALNEO Series of digital X-ray units. Among the products that have received the honor, the lightweight mobile C-arm “FUJIFILM DR CALNEO CROSS” (CALNEO CROSS) has been given a higher-level Gold Award. These products have been recognized not only for their beautiful appearances but also their design excellence that facilitates advanced performance and usability.

For three consecutive years, Fujifilm has won the highest number of awards among the participants.

In developing a wide range of products and services, Fujifilm has pursued a high level of functionality and performance, while working on developing designs that bring out the full potential of excellent functionality. This year, Fujifilm has set an in-house record in the number of awards won in the internationally-prestigious iF Design Award and Red Dot Design Award, while continuing to set new records in the number of wins in the Good Design Award year after year since 2019, receiving strong reputation around the globe for its exceptional product design. The CALNEO CROSS has been chosen as Finalists for the highest honor, the Good Design Grand Award. The winner will be selected among the Finalists.

Fujifilm strives to create new product value by pursuing not only exterior design aesthetics but also exploring designs that facilitate ease of use and advanced functionality.

  • *1 The Good Design Award is Japan’s only comprehensive design evaluation and promotion program launched by the Japan Industrial Design Promotion Organization (today’s Japan Institute of Design Promotion) in 1988, based on the Good Design Selection System (G Mark System) established by the Ministry of International Trade and Industry (today’s Ministry of Economy, Trade and Industry) in 1957.

34 “Good Design Award 2021” award-winning products

Gold Award

Lightweight mobile C-arm “FUJIFILM DR CALNEO CROSS”

The FUJIFILM DR CALNEO CROSS is a lightweight mobile C-arm that features the cassette-size digital X-ray unit “FUJIFILM DR CALNEO Flow” for X-ray detection to capture both X-ray video and still images for surgical applications. The two-in-one design enables a streamlined workflow in surgeries, eliminating the need to switch between devices to achieve intraoperative fluoroscopy and postoperative still X-ray imaging.

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Lightweight mobile C-arm
“FUJIFILM DR CALNEO CROSS”

Judges’ comment

The FUJIFILM DR CALNEO CROSS features portability, compact C-arm detector and video-generating capability to streamline the workflow at the medical frontline at an advanced level. It is one of the products developed to take advantage of the features of “FUJIFILM DR CALNEO Flow,” including its low doses, video generation and size variations. It is carefully designed down to the details for improved operability, resulted in a high degree of perfection.

Other Good Design Award 2021 winners (including those selected for the Good Design Best 100*2）

Mirrorless digital camera
“FUJIFILM GFX100S/GFX50S II”

Good Design Best 100

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Cassette-size digital X-ray unit
“FUJIFILM DR CALNEO Flow”

Good Design Best 100

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Radiotherapy planning software
“SYNAPSE Radiotherapy”

Good Design Best 100

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 Mirrorless digital camera
“FUJIFILM X-E4”
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Interchangeable lenses for X Series of mirrorless digital cameras
“FUJINON XF18mmF1.4 R LM WR/23mmF1.4 R LM WR/33mmF1.4 R LM WR”
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Interchangeable lens for X Series of mirrorless digital cameras
“FUJINON XF27mmF2.8 R WR”
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Interchangeable lens for X Series of mirrorless digital cameras
“FUJINON XF70-300mmF4-5.6 R LM OIS WR”
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Interchangeable lens for X Series of mirrorless digital cameras
“FUJINON XF100-400mmF4.5-5.6 R LM OIS WR”
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Interchangeable lens for GFX Series of mirrorless digital cameras
“FUJINON GF35-70mmF4.5-5.6 WR”
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Interchangeable lens for GFX Series of mirrorless digital cameras
“FUJINON GF80mmF1.7 R WR”
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Interchangeable lens for GFX Series of mirrorless digital cameras
“FUJINON GF120mmF4 R LM OIS WR Macro”
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Wide-angle zoom lens for cinema cameras
“FUJINON Premista19-45mmT2.9”
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Broadcast zoom lens
“FUJINON UA125x8BESMP-V35F”
(Sold only in Japan)
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Broadcast zoom lens
“FUJINON UA13x4.5BERD/18×5.5BE/24×7.8BERD”
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Zoom rate demand unit “FUJINON ERD-50A-D01”
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Broadcast zoom lens “FUJINON SK3x12-SM”
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Software for GFX Series of mirrorless digital cameras
“Pixel Shift Combiner”
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Ultra-short-throw projector
“FUJIFILM PROJECTOR Z8000”
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Disposable high-frequency knife
“FlushKnife Slim (DK2620JI)”
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Thin bronchoscope “EB-710P” for the endoscopy system
“ELUXEO”
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Water irrigation system “JW-3” for endoscopy
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Cleaning and disinfection unit “ESR-110” for endoscopy
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3D image analysis system “SYNAPSE VINCENT Ver.6.1”
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X-ray diagnostic system “CALNEO Compact” for clinics
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Lightweight portable digital X-ray unit
“FUJIFILM DR CALNEO AQRO”
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Compact expansion unit “EX-Mobile”
for X-ray imaging units
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Wireless ultrasound diagnostic imaging unit
“iViz air” (featuring the lung ultrasound guide function)
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Wireless ultrasound diagnostic imaging unit
“iViz air Linear” (featuring the puncture guide function)
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Automated clinical chemistry analyzer
“FUJI DRI-CHEM NX600”
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Microbe-derived component analyzer
“LIMUSAVE MT-7500”
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Pressure measurement film “Prescale”
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Flatbed Inkjet Printer「Acuity Prime」
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Roll Inkjet Printer「Acuity Ultra R2」
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  • *2 Award extended to 100 products with the highest level of recognition, selected from the Good Design Award winners.

The Gear

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