Price Increase on Fujifilm X/GFX Gear Starting November 10 in Japan

Fujifilm has announced price increases for lots of Fujifilm X and GFX gear starting November 10 in Japan.

The increases for X and GFX lenses vary between 8% to 30%, whereas there is still no clear indication on how much the price increase for X-T5, X-S20, X-H2 and X-H2S will be (currently marked as “open”).

I have not yet heard of any price increase coming outside of Japan, and I hope there won’t be any.

Down below you can find the press release as well as the full list of gear affected by the price increase.

Press Release

Notice of domestic price revisions for mirrorless digital cameras and interchangeable lenses

Dear customers

Thank you very much for your continued patronage of Fujifilm products.
Fujifilm Imaging Systems Co., Ltd. will revise the shipping prices and suggested retail prices of mirrorless digital cameras and interchangeable lenses from Friday, November 10, 2023.

As raw material costs, manufacturing and logistics costs continue to rise, we have strived to absorb costs by improving production efficiency and reducing expenses. We will implement price revisions.

1. Applicable products
Mirrorless digital cameras and interchangeable lenses
Target product list (including price revision details) – PDF here

2. Price revision date
Friday, November 10, 2023