Fujifilm Quicksnap Cameras Packaging Change and Price Increase of Film Announced

Just a curiosity: the news today remembered me of the very first Fujifilm camera I’ve ever owned: a Fujifilm Quicksnap camera.

I bought it as a teenager for a city trip with the school.

Well, I could never have thought that in 2025 Fujifilm disposable cameras are still being sold, but they are. And today Fujifilm announced that it changed its packaging.

And they also announced price increase on film.

You can find the google translated press release below.

Press Release

google translated

Dear Valued Customer,

We would like to express our sincere gratitude for your continued patronage of Fujifilm products.

FUJIFILM Imaging Systems Co., Ltd. (Head office: Shinagawa-ku, Tokyo; President and CEO: Matsumoto Koji) is pleased to announce that it will be changing the packaging specifications of its Fujifilm QuickSnap film.

In addition, as the prices of materials, raw materials, and transportation costs for photographic film continue to rise, we have been working to absorb costs by improving production efficiency and cutting expenses, but as it is difficult to absorb the costs through corporate efforts alone, we will be revising the prices of some of our photographic film products, including “QuickSnap.” We appreciate your understanding and your understanding in this matter.

We appreciate your continued patronage of Fujifilm products.

1. “Utsurundesu” packaging specifications

* The exterior design will be changed from a gusset (bag) to a paper box. The exterior design and the label design will also be changed.
* The name will be changed from “Utsurundesu Simple Ace 27-Exposure” to “Fujicolor Utsurundesu 27-Exposure.”
* The product specifications of the camera itself remain the same as before.

2. Price change date, applicable products and change (price increase) rate

*1 This is the revision (price increase) rate for our shipping price.