Save $400 on Fujifilm GFX100SII at Amazon

Amazon US is currently offering a $399 rebate on the Fujifilm GFX100SII. The coupon code discount will be applied at checkout.

At the moment, neither BHphoto here nor Adorama here are offering this rebate. It is also not listed by Fujifilm in the list of official deals. So it seems to be available at Amazon US only.

Official Fujifilm USA Deals

Cameras

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Fujifilm Early Fall GFX Deals, or When a $1,600 Rebate on GFX100S is Not Enough

Fujifilm has just launched their “Early Fall” deals.

The list of deals until now is very short. Here it is:

These are basically the same old deals on these items we have since months now.

Look, I own the GFX100S and in theory a $1,600 would be a great deal.

But there is one problem: there is camera out there called Fujifilm GFX100S II, which comes with a new processor and a superior autofocus, a better EVF and overall just a specs bump that I believe is worth the $600 you pay more for it compared to the rebated GFX100S.

The Fujifilm GFX100S (which I own), is still a wonderful camera. That’s why I think Fujifilm should just go crazy with it and offer it at $3,000!

Sure, they might not make a penny out of it, but at such a price, the GFX100S would be a crazy good deal and it would certainly bring lots of new users into the GFX system. Users who’d then buy lenses and eventually upgrade to more modern GFX bodies.

Listen to me, Fujifilm… just do it! Sell it for 3K! You’d see lots of Full Frame users getting tempted at that price ;).

So, at the end, do I recommend to buy the GFX100S at that price?

Well, these might seem a strange answer, considering it comes from a guy who is very happy with his GFX100S. But my answer is “no”. If Fujfiilm listens to me and offers it for 3K, then it would a no brainer to recommend. But as it stands now, if you really want to buy into the GFX system, then the probably best camera to get into it is the Fujifilm GFX100S II, or, if you want the ultimate GFX, then the GFX100 II.

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GFX Cameras

It’s All About the Latest and Greatest: Fujifilm X100VI, X-T50, GFX100SII, GF500mm, XF16-50mm Review Roundup

Today we are going to cover the latest and greatest gear launched in 2024 in this dedicated roundup.

We will cover the Fujifilm X100VI, the Fujifilm X-T50, the Fujifilm GFX100SII the Fujinon XF16-50mm and the Fujinon GF500mmF5.6.

Written Reviews

Video Reviews

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Fujifilm Film Simulations Beat All the Rumors about X-E5, XPan TX-3, X-T50, GFX100SII and Fixed Lens GFX – Top 10 Articles of May

May was a month rich in interesting rumors. So it is definitely worth to check out our top 10 articles for May.

But interestingly, no matter how big the rumor was, the most clicked article was the one about the new film simulation website.

This shows how much interest there is for it and how well Fujifilm does to focus on them as far as marketing goes and also to try new ways to push them, such as the dedicated film simulation dial on the Fujifilm X-T50.

  1. Fujifilm Launches Dedicated Fujifilm Film Simulation Website
  2. Fujifilm X-T50 Price and Main Specs Leaked
  3. Fujifilm Could Release This Unique Digital Camera in 2028
  4. Fujifilm X-T50 Full Specs and Images Leaked
  5. Fujifilm to Release This All New Digital Camera in 2025
  6. SURPRISE: Fujifilm X-T50 Coming with an All New Dial
  7. Fujifilm X-E5: The Truth!
  8. This is the New Fujifilm X-T50 Film Simulation Dial – VOTE: Better Drive or Film Simulation Dial?
  9. Size Comparison: Fujifilm X-T50 vs X-T5, XF16-50 vs XF18-55, GFX100S vs GFX100SII
  10. EXCLUSIVE: This is Fujifilm’s New XF Telephoto Prime Lens Coming in 2024!

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Size Comparison: Fujifilm X-T50 vs X-T5, XF16-50 vs XF18-55, GFX100S vs GFX100SII

Camerasize has added the latest Fujifilm gear to their database (although they call it the XT-50 there, so use that term to make your own comparisons).

I will share three comparisons in this article. You can see them below.

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SmallRig Cages and Cases for Fujifilm X-T50 and GFX100S II

As usual SmallRig is super fast when it comes to launching their latest cages and cases for the latest gear on the market.

And with the launch of the Fujifilm X-T50 and the Fujifilm GFX100S II, they have now announced the following cages and cases:

The Complete X-T50 Offering

The Complete GFX100S II Offering

Fujifilm X-T50, GFX100S II, XF16-50 and GF500mm Reviews and Pre-Orders Now! LIVE BLOG

Fujifilm X Summit Launch Blog
(refresh for latest updates)

Now Real:

Pre-Orders

Official Fujifilm Info

First Looks: Fujifilm X-T50 + XF16-50mmF2.8-4.8

  • BH Explora – FUJIFILM GFX 100S II, GF 500mm f/5.6, X-T50, and XF 16-50mm f/2.8-4.8
  • Rico’s Flickr – X-T50 + XF16-50 Samples
  • dpreview – X-T50 initial review
  • 50.8 Shop – X-T50 and GFX100S II announcement
  • fujistas (spanish) – X-T50 hands on
  • fujixweekly – Fujifilm X-T50 — The “Digital Film” Camera — But who is it for?
  • fujixweekly – Fujifilm X-T50 Film Dial Settings + 14 New Film Simulation Recipes (Yes, 14!!)

First Looks: Fujifilm GFX100S + GF500mmF5.6

  • BH Explora – FUJIFILM GFX 100S II, GF 500mm f/5.6, X-T50, and XF 16-50mm f/2.8-4.8
  • 50.8 Shop – X-T50 and GFX100SII announcement
  • thephoblographer – GF500mm review
  • thephoblographer – GFX100SII review
  • gizguide – FUJIFILM GFX100SII and GF500mm F5.6 super telephoto launched with Camera Samples
  • maxangeloni – Fujifilm GFX 100S II – the evolution of the species

Pre-Orders

↓ Launch Videos ↓
Fuji Guys & More

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Introducing FUJIFILM GFX100S II

Fujifilm Launches Mirrorless Digital Camera “FUJIFILM GFX100S II”

Lightest weight in the GFX series with a 102MP large-format image sensor
Powerful image stabilizer and high-precision AF bring unparalleled image quality

Press Release

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