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BREAKING RECORDS: The Unstoppable Rise of Fujifilm Instax Continues

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The Japanese Nikkei has published an article about the Fujifilm Instax business.

  • by 2025, Instax sales will have increased more than 3 times compared to 2015
  • by 2025 Fujifilm will have increased Instax production by 40% compared to 2021 to catch up with the demand
  • the Instax marketing team has increased by 5 times in the last 10 years
  • imaging division is Fujifilm’s second largest segment after health care division
  • The operating profit margin on sales is about 20%, the highest in all sectors

Now these are numbers we can only dream of for the digital camera and lenses segment. But the last report we got from Fujifilm about the X/GFX centric performance was quite positive too.

Below I will just list a few articles about what Fujifilm should do to ensure huge success to the X and GFX series going forward.

via Nikkei via Digicame-info

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Top 3 Cameras Fujifilm Should Make for Instant Success (X and GFX)

VOTE :: The Ultimate Fujifilm GF Lens Poll – Let Fuji know What You Want!

Fujifilm to Announce More Cameras in First Months of 2024 than in the Entire Year 2023 – Which Cameras Do You Think will Come? VOTE NOW

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