Fujifilm X-Pro3 Discontinued but Not Because Fujifilm X-Pro4 is Coming – REPORT

Some reports are appearing that indicate how the the Fujifilm X-Pro3 has been discontinued.

The first one comes from India, where a fellow X shooter looking for an X-Pro3 spoke to a Fujifilm distributor, who was informed by the regional Fujifilm sales person that the Fujifilm X-Pro3 is discontinued [see screenshot above].

Another report comes from a Swiss Fujifilm shooter, who got told the same by a Swiss distributor (X-Pro3 no longer in production), with the addition that no Fujifilm X-Pro4 is in the pipeline.

Speculations are rising, and so far here are the options I see.

  1. Fujifilm X-Pro4 is coming
  2. Fujifilm X-Pro3 simply is not selling well enough anymore and the parts shortage that is still going on forced Fujifilm to stop production on lower selling models
  3. The class action lawsuit the X-Pro3 is suffering is forcing Fujifilm to stop production

What’s your most likely scenario?

If you ask me, I’d go for Nr.2. But the option that would make me most happy is the Nr.1 of course :)

Fujifilm X-Pro3: BHphoto, AmazonUS, Adorama

7Artisans 12mm f/2.8 MKII Announced

7Artisans has just announced the 7Artisans 12mm f/2.8 MKII

key Feature:

  • The 7artisans 12mm F2.8 II features a 100-degree wide angle of view, which is an all-manual lens well-suited for landscape, interior, and architectural subjects requiring a broad field of view.
  • Bright Aperture: Bright f/2.8 maximum aperture suits working in a variety of lighting conditions and also contributes to the sleek form factor.
  • The 5-blade diaphragm contributes to a smooth and pleasing bokeh quality.

For all the details, charts and sample images check out the dedicated page at 7Artisans here.

Fujifilm to Build an Advanced Semiconductor Materials Manufacturing Facility in South Korea

There was a time, when Fujifilm made its own sensors. Mainly the 2/3 size sensor. But then they sold their business to Toshiba and Toshiba sold it to… Sony of course!

A Fujifilm manager said back in 2016 here, that the control over the sensor market is indeed a strategic advantage for Sony.

But Fujifilm has not given up everything.

In fact, they are still manufacturing semiconductor materials (including color filters) for example in Japan and in Taiwan as announced in 2016 here.

And apparently Fujifilm is doing that with great success, as currently Fujifilm boasts “over 80% global share in color filter materials for image sensors”.

Now the announcement that Fujifilm will expand this business further by building a new semiconductor materials manufacturing facility in South Korea.

I wish and hope that Fujifilm will continue to expand and eventually go back to make the entire sensor themselves.

Press Release

** CLICK HERE to Read the Rest of the Article **

And the Winner of the B&H Fujifilm X-T5 Sweepstakes is…

B&H Photo has selected the winner of our X-T5 Sweepstake and it’s…

  • Ben F.

BHphoto has already dropped you an email to organize the shipping of the Amex Gift Card pre-valued at $1,700. Make sure to check your SPAM folder to make sure you don’t miss it.

Congratulations for the win :)