Underrated, Misunderstood, Forgotten, Quirky – Or a Typical Fujifilm Camera Roundup

Today we have a little roundup dedicated to Fujifilm cameras.

From the Fujifilm X-Pro3, called Fuji’s quirkiest camera but full of heart and charm, to a photographer discovering thanks to the Fujifilm X-T30 II that a life without post processing is possible ;), to the Fujifilm X-M5, which is almost forgotten already, but is and remains Fujifilm’s most underrated camera of 2025, the Fujifilm X half misunderstanding and more.

We will include also a few Fujfiilm X-E5 reviews (also vs. Leica M EV1).

Enjoy your weekend :)

Review Roundup

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Fujifilm X-T30 III Performs a Miracle: FujiRumors Comment Section Turns Positive!

It looks like the brand new Fujifilm X-T30 III just did something I thought was almost impossible: it made people happy, even on the comments here on FujiRumors 😊

Because, let’s face it — over the last few months (or even years), there’s been a lot of critiques in the comments on FujiRumors every time Fujifilm launched something new (often I feel rightful critiques, but often I think also not).

In short: Fujifilm has faced its fair share of criticism with almost every recent release.

So, when the X-T30 III dropped, I braced myself before opening the comment section — expecting yet another wave of disappointment.

But much to my surprise… that didn’t happen.

In fact, the more I scrolled, the more positive reactions I found (with some negatives here and there).

Let’s quote a few:

OreganoSpliff: Well, I’m finding it hard to talk s**t given what you get for the money

Marcio K: xactly what I tought to be – the X-M5 in the X-T30 body. For the price, very interesting.

Stefan: £829 in the uk is super cheap. Just £30 more than the XT30ii was at launch

italianbreadman: This is the best thing they’ve done in years

If I were to judge only from the comments, I’d say Fujifilm did a lot of things right with the X-T30 III — mainly by holding the price around that magical 1K mark.

As I said before, the X-T30 III finally closes a huge gap in Fujifilm’s lineup — and it seems that most people appreciate exactly that.

Will it be a best-seller?
Only time will tell.
But honestly — it has all the potential to become a big hit.

I’ll leave you with a bunch of new hands-on reviews and podcasts below.

Fujifilm X-T30 III and XC 13-33mm Announced – Reviews and Pre-Orders – LIVE BLOG

Fujifilm X-T30 III + XC13-33/3.5-6.3 Launch Blog
(refresh for latest updates)

The Fujifilm X-T30 III is now reality! And so is the XC13-33mmF3.5-6.3.

Pre-Orders

X-T30 III and XC13-33/3.5-6.3 – Official Fujifilm Info

Fujifilm X-T30 III and XC13-33/3.5-6.3 – First Looks

  • Explora – Fujifilm Announces the X-T30 III and XC 13-33mm f/3.5-6.3 OIS
  • updating now

Pre-Orders

Launch Videos

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Go Fuller than Full Frame: Fujifilm GFX Shoots Weddings, Scans Films, Photographs Races… but the Perfect GFX is Still Missing

Today’s roundup is entirely dedicated to the Fujifilm GFX system.

And you know what? I can proudly call myself a convinced GFX owner too — I actually own this camera along with these two lenses!

Of course, every system, every camera, and every lens involves some level of compromise.

But if the one area where you refuse to make any compromise is image quality, then the Fujifilm GFX system is the way to go.

And yet, as much as I admire the sheer power of the GFX, I can’t help but wonder why Fujifilm never gave us the ultimate GFX camera — the one they already teased back in 2019 with that X-T–style GFX mock-up. That camera would have instantly become Fujifilm’s best-selling GFX ever and a serious threat to full frame.

With that said, what we have today is already much loved and highly appreciated by many. So time to dedicate it an own roundup.

Some used it for weedings. Other for bike races. Others scanned film and other used it with the Laowa 100mm F2.8 tilt shift.

Fujifilm GFX Roundup

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About My Fujifilm X-E5, Therapy Sessions, and the Art of Letting Go!

Yes guys, I own the Fujifilm X-E5.

And many have already reached out to me asking why I haven’t reviewed it yet on FujiRumors or if I ever will share a review about it.

Well, I’ll tell you below why I don’t think it makes sense to review it.

But if you want my opinion, let me share the three main problems I encountered with the X-E5.

Problem 1.

I needed half a day to convince my Fujifilm X-E3 to let go of the XF27mmF2.8 R WR — her lifelong companion.

After a complex psychotherapy session (yes, we talked it through), I gently explained that sometimes we just have to let go and move on. Sometimes growth requires change. And if she truly loved the XF27mmF2.8, she’d set it free — let it explore new resolutions, new autofocus algorithms, new X-Trans relationships that would help it grow in ways she never could if always stuck on the X-E4

Problem 2.

The Fujifilm X-E5 looks so perfect — clean lines, flawless build, an aura of quiet confidence — I was honestly terrified to scratch it. It felt like holding a piece of art instead of a camera.

But then my X-E3 gave me a therapy session. She reminded me that the marks we carry are proof of a fully life lived. She said: “you can’t protect your X-E5 from scratches without also protecting yourself from the joy of using it“.

I knew my Fujifilm X-E3 stole that line from one of the best books I’ve ever read, Extremely Loud and Incredibly Close by Jonathan Safran Foer, in which Jonathan wrote “you cannot protect yourself from sadness without protecting yourself from happiness“. But I somehow forgot about it, and it is nice that my X-E3 reminded me of that.

Problem 3.

Problem 3 required a group therapy session with a secret Fujifilm community — a place where we meet only to discuss and cry about the nonsense things Fujifilm does.

You’ll find people there who still haven’t emotionally recovered from last year’s autofocus firmware fiasco (finally fixed after months of collective suffering). Others are still clinging to hope for an X-Pro4 or X80, wondering why on earth Fujifilm poured tons of R&D into “GFX Eterna” instead. Then there are those waiting since 65 months for their pre-ordered Fujifilm X100VI and even a special support circle for those permanently traumatized by years of using the old Fujifilm Camera Remote app. We’ve all endured our share of pain.

My personal breaking point? Discovering that my new favorite EVF display setting — the “Classic Display Mode” — had simply vanished. Gone. For hours I frantically searched menus, reset settings, questioned reality. Nothing.

Only through the combined wisdom of the Fujifilm group did we uncover the truth: if you enable “Semi-Transparent” in the “Surround View Mode”, the Classic Display Mode disappears.

Why? No idea.

Some things in life just defy logic… and this is one of them.

So Why No Review?

It makes no sense to review perfection. ;)

Or as a fellow Fujifilm brother wrote in his Amazon X-E5 review, it deserves six out of five stars. I couldn’t have said it better myself — that’s exactly my rating, too.

So I’ll leave the formal reviews to those who make a living dissecting specs and pixel-peeping at 300%.

Honestly, I haven’t even watched a single X-E5 review since I own it. I couldn’t care less. Whether people praise it or tear it apart doesn’t matter to me. I own it. I love it. And that’s my review.

Get Yours