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Fujifilm X Summit – LIVE COVERAGE
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Fujifilm X Summit – The Full Coverage Live!

  • two cameras and two lenses to be unveiled today
  • demand for X100VI demand far exceeded expectations
  • Fujifilm is now increasing production capacity for X100VI and commited to ship all ordered units
  • X-T50 introduced
  • new rounded shape
  • slightly larger than X-T30, but feels smaller in hands
  • better ergonomic feel overall
  • enhanced holding experience
  • film simulation dial
  • 40MP
  • X-Processor 5
  • AF performance of X-T5
  • IBIS newly arranged and developed to have 7 stops IBIS in compact body
  • XF16-50mmF2.8-4.8 introduced
  • 240g – lightest XF zoom
  • internal zoom
  • weather resitant
  • standard zoom for all situations
  • 11 elements in 9 groups with 3 spherical and 3 ed lenses
  • close up performance is very important (0.3x magnifcations, 24cm close focus from sensor)
  • Fujinon GF500mm f/5.6 R LM OIS WR
  • GFX100 II is flagship model launched in 2023
  • GF500 for wildlife
  • longest GF lens (396 FF equiv.)
  • weight: 1375 gram
  • no image quality compromise
  • 21 elements, 2 super ED and 5 ED lenses
  • 6 stops OIS
  • autofocus with linear motor
  • Fujifilm GFX100S II introduced
  • GFX series is not only for professionals, but also enthusiasts
  • newly developed 102MP sensor (not the one of GFX100II and also not the one of GFX100S)
  • X Processor 5
  • highest IQ among GFX series
  • improved pixel structure allows base ISO 80
  • wider dynamic range and lower noice
  • subject detection
  • autofocus algorithm improved
  • 8 stops IBIS
  • 883 grams (lightest 102 MP GFX camera)
  • Outro
  • X-T50 $1,399
  • X-T50 with 16-50 $1,799
  • XF16-50 $699
  • GF500mm $3499
  • GFX100S II $4,999
  • New Film Simulation Special content website launched
  • collaboration with World Press Photo foundations

Get Yours

Event Slides

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Fujifilm X-T50 Full Specs and Images Leaked

We can share the full press text, specs and images of the Fujifilm X-T50 (THANKS).

It will be officially announced at 1AM New York time along with:

Fujifilm X-T50 Press Text PDF here

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Fujifilm X-E5: The Truth!

Fujifilm X-E5

The Fujifilm X-E line has always lived a life at the brink of extinction.

And it is understandable, due to the rather low sales of X-E1, X-E2 and X-E3.

But not with the Fujifilm X-E4 !

Yes, also the X-E4 failed, but for the reasons we explained here, that failure is sole responsibility of Fujifilm.

The Good News

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