Discontinued: Fujicolor 100 (24 Exposures) and Fujicolor SUPERIA PREMIUM 400 (27 Exposures)

Fujifilm has now discontinued the following film stock:

• Fujicolor 100 (24 exposures): BHphoto, AmazonUS, Adorama
• Fujicolor Superia Premium 400 (27 exposures): BHphoto, AmazonUS, Adorama

Both film will be available in 36 exposures.

Press Release

Fujicolor 100 24 shots, Fujicolor SUPERIA PREMIUM 400 27 shots Discontinued
Integrated into a product with the same 36 shots
November 18, 2021

(google translated)

Thank you for your continued patronage of FUJIFILM products.

FUJIFILM Imaging Systems Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo, President: Koji Matsumoto) has been using the color negative films for photography “Fujicolor 100 24 shots” and “Fujicolor SUPERIA PREMIUM 400 27 shots”. We have been working hard to absorb costs such as improving production efficiency and reducing costs, but due to the continuous stable supply of color negative film, we have decided to discontinue sales this time. In the future, “Fujicolor 100” and “Fujicolor SUPERIA PREMIUM 400” will be integrated into 36-shot products and will continue to be sold.

We sincerely apologize for the inconvenience, but thank you for your patience.

We look forward to your continued patronage of Fujifilm products.