Fujifilm Announces New Firmware Updates (Better AF and More) and X Summit on October 14

Fujifilm has just announced three things:

• GFX challenge grant program updates
• Firmware updates coming in November
• Fujifilm X Summit on October 14 at 1PM GMT in Tokyo at the Clay Studio (Fuji’s design center). The theme of the X Summit will be “design”. From product design to engineering design, Fujifilm will deliver “new information to you” from design perspective. “You won’t be disappointed with the X summit.

As for the firmware updates they say:

We strive to improve our products by making improvements and adding new features through firmware updates guided by feedback we receive from our users.

Recently we have received comments especially about autofocus, to improve performance.

In response, we are developing a new firmware for X-H2, X-H2S and GFX100 II.

This updated enhances subject tracking stability when shooting video.

The improvement by firmware updates are not limited to autofocus. We will add two new functions for video shooting. It’s F-Log 2C, which has a wide color gamut, and timecode synchronization by Ambient Lockit devices through wired connection.

[…] We are currently considering further enhancements.