Fujifilm Wins Awards, but Not That Many… and Why That’s Good News
Fujifilm has won awards. But not so many this time.
Maybe Fujifilm finally came to reason and understood that it does not make sense to waste lots of money into paying for winning nonsense awards.
We remind you: using the RedDot award logo for one product and one year costs thousands of dollars (something between 4K and 8K). You can actually check out yourself how much each RedDot award costs here (in addition to the registrations fees that have to be paid upfront).
There were times in which Fujifilm won 23 RedDot Awards. That’s an expensive price to pay to brag with meaningless awards.
RedDot
Red Dot Design Award 2024: Branding & Communication Design category
- Dedicated application for “instax Pal
- Product package of “instax Pal”
- Visual branding activities (Visual Identity)
Idea Award
“IDEA 2024” Bronze Award winner
- Fujifilm GFX100II in combination with the vertical battery grip VG-GFX100 II
Fujifilm products in IDEA 2024 finalists