Fujifilm Mysteriously Removes GF32-64mmF4 Firmware From Its Website – UPDATED

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UPDATE: Fujifilm put the firmware back online after our article. The issue (probably): Fujifilm seems to have made some re-designs on the website, and maybe they just forgot to upload the GF32-64mm page again.

Fujifilm has so far released two firmware updates for the (currently heavily discounted) Fujinon GF32-64mmF4.

  • ver.1.20 – improved exposure tracking in video and reduced focusing motor noise
  • ver.1.10 –  phase detection support for GFX100

However, for reasons currently unknown, Fujifilm has removed the GF32-64mmF4 firmware from its official website. If you try to access the dedicated firmware page, you’re now greeted with a 404 – Page Not Found error here – cached page here.

At this point, it’s unclear why Fujifilm decided to pull the firmware. Personally, I’m running firmware version 1.20 on my own GF32-64mmF4, and everything works flawlessly. In fact, I really appreciate the faster and quieter autofocus performance it delivers.

That said, firmware doesn’t just disappear from an official support page without a reason. Even if version 1.20 seems perfectly fine in day-to-day use, Fujifilm’s decision to remove it suggests that there may be an underlying issue we’re not aware of yet.

For this reason, I strongly advise fellow GFX shooters not to install firmware version 1.20 if someone happens to share the file privately. Until Fujifilm clarifies the situation or republishes the firmware, it’s better to stay on the safe side.

* freebies at BHphoto include a free CFexpress Type B Card and a camera bag

Unofficial XF Lens Deals – unknown ending date

Official XF Lens Deals – end January 18

Official X Camera Deals – end January 18

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Fuji Recipe Tagger – How to Store Fujifilm Film Simulation Recipe Names in Your Pictures’ Metadata

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If it ever happened to you that you go back to your past images, and can’t remember which Fujifilm Film Simulation Recipe you used for a certain picture, then maybe this could be of interest to you.

We know Fujifilm cameras store all shooting settings (film simulation, WB shift, grain, highlights, shadows, etc.), but they do not store the recipe name itself in the image metadata. Once the shot is taken, the recipe name is essentially lost.

A clever workaround

An open-source tool on GitHub created by Adrian Gadient and called Fuji Recipe Tagger offers a smart solution.

The tool:

  • Reads the EXIF metadata from your Fujifilm JPEGs
  • Compares the settings to a database of known film simulation recipes
  • If it finds a match, it writes the recipe name into the photo metadata as a keyword

The image itself is never altered — only the metadata is updated.

Why this matters

Film simulation recipes are a defining part of the Fujifilm experience, yet they remain anonymous setting combinations inside the camera.

Being able to store the recipe name directly in EXIF would improve photo organization and long-term archives.

Fuji Recipe Tagger shows that this is technically possible today — even without changes on the camera side.

Why Not, Fujifilm?

Fuji Recipe Tagger is not just a useful utility — it’s a clear hint at a feature Fujifilm could (and arguably should) implement natively. So, dear Fujifilm, make it happen!

How-To

If you are interested in it, make sure to check out the dedicated page on Fuji Recipe Tagger page on GitHub.

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Cinema Color Science Showdown: Arri Alexa 35 vs Every Major Camera Brand — Why Fujifilm’s Film Heritage Matters

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Let’s Talk Colors

The 76K expensive Arri Alexa 35 is considered the gold standard when it comes to cinema color science and color quality.

But what if you want to get those awesome colors into a more affordable package? Which brand comes closest to it?

Well, Cinecolor published a color grading demo exploring real-world differences in color science between the Arri Alexa 35 and nearly every major camera brand that shoots in Log format.

The cameras tested are:

IMPORTANT – The True Goal of the Test

There are two things to consider for this test:

  • How good are colors right off the bat (after simple Rec 709 conversion)
  • How much editing is needed, to match the Arri Alexa colors

Sometimes colors right out of camera are quite close to Arri (iPhone/DJI) or already very beautiful (Fujifilm) or quite lifeless (Sony), but in any case, the question is how much editing is needed to match as closely as possible the Arri Alexa 35.

The Result in Short

DJI and iPhone (although can have HDR look), have closest Arri colors. Probably because of small sensor and less editing flexibility, it is important for Apple/DJI to get best possible colors in camera.

Fujifilm was tested with the old F-Log file, not with the newer F-Log2 or the newest F-Log2C. F-Log2C has the best skin tones. With that said, F-Log looks great already. Fujifilm has its own and very beautiful look, and it requires just a bit of editing to come close to the Arri Alexa 35 files. He says:

It’s really impressive what Fujifilm can deliver in terms of color science, even with older X-T4 F-Log. That’s not surprising considering their background in creating film stock. Fujifilm shooters won’t be shocked by the results, but hopefully others, who don’t shoot Fujifilm, will understand why so many are drawn to Fujifilm specifically because of colors.

Nikon and Sony are the files that you have to work on most, because Nikon handles colors very different and has uneven saturation and Sony files look lifeless and drab. But it’s important to note that you can edit them to get close to Arri. It just requires more editing time and skills to get there.

Panasonic is far away from the Arri skin tones. Canon also is not quite close to Arri.

Conclusions in Short

Except for DJI and iPhone (and GoPro), which have a small sensors, you have a huge flexibility with all camera brands and you can edit files to make them look closer to Arri Alexa 35. The only difference is how much you need to edit to get those awesome results.

To get the closest results to Arri with less editing, Blackmagic and Fujifilm are best (after DJI and iPhone).

Fujifilm also has very good colors right out of the box, so you can edit colors if you want to match Arri, but colors look great also without editing.

Sony files really need to be edited, but the good thing is files are flexible.

The results a bit more in-depth

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Fujifilm X/GFX Deals – Final Days for X half Rebate and Unofficial X Deals Still Running

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Updated Fujifilm X / GFX Deals

Full list of Fujifilm Camera, Lens and Instax deals.

Unofficial XF Lens Deals – unknown ending date

Official XF Lens Deals – end January 18

Official X Camera Deals – end January 18

Official GFX Gear Deals – end January 18

* freebies at BHphoto include a free CFexpress Type B Card and a camera bag

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Fujifilm 2026 Predictions by PetaPixel: All Reasonable… Except One!

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PetaPixel shared their predictions for 2026. Regarding Fujifilm they say:

  • PetaPixel says that is not a bold prediction, because they strongly believe it is going to happen: X-TransVI and new processor on X-Pro4 in early 2026
  • Hope: keep X-Trans VI at 40MP but make it faster
  • Fujifilm has too many camera lines, which are more based on design changes rather than hardware changes, so they did hold off on X-Peo4 for so long because they need to make a big hardware change to it
  • Fujifilm could merge X-H2 and X-H2s into one line featuring a faster 40MP sensor
  • X-H3 will come after the X-Pro4
  • Fujifilm will make a digital panorama camera stacking 2 APS-C sensors next to each other. It would sell absolute crazy

Thoughts:

There is a lot of talk these days about the DGO sensors:

I think staying in the 40MP range but using a faster sensor readout is a prediction that makes sense. Although I have no info about X-Trans VI so I have no insight to confirm that or not.

The idea of merging the X-H/S lines into one single X-H3 is something we discussed here. There are Pros but also important Cons to consider with such a move, so make sure to read this article.

As far as X-Pro4 goes, the X-Pro is certainly the one camera most in need for a refresh, so it’s understandable that they think it will be next.

So far all PetaPixel predictions seem reasonable.

All but one!

PetaPixel predicts the Fujifilm TX-3 panorama camera in 2026. To my knowledge, if Fujifilm will make one, then it would come in 2028, because 2028 marks the 30th anniversary of the Fujifilm TX-1. But at this point I don’t know if Fujifilm has decided to really make it or not.

What we know for certain will come in 2026 are the Fujifilm X-T6 in the second half and a compact camera with 1″ sensor.

But let us know your predictions in the comments below.

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