In the lastest Fujicast episode, Kevin and Neale have, among the others, a talk with Fujifilm UK manager Andreas Georghiades and they also go to the Fujifilm headquarter in Japan and talk to product planers.
Needless to say, the talk mostly gravitates around the Fujifilm X-T5. Down below is a summary as well as the podcast to listen.
Have you noticed that cameras like the Fujifilm X100V, X-E4, X-T30/II, X-Pro3, X-S10 are out of stock in many places?
And why is that?
A sudden brilliant influencer marketing campaign by Fujifilm?
Nope. ;)
You have to blame the Fujifilm X-T5 for that!
In 2022, Fujifilm has launched three crucial cameras for their future: Fujifilm X-T5, Fujifilm X-H2s and Fujifilm X-H2.
And why are they so crucial for Fujifilm?
So what Fujifilm did is simple: they knew that by March 2023, when the Japanese fiscal year ends, they absolutely must ship out as many X-T5, X-H2 and X-H2s cameras as possible. And given the parts shortage, they had to reserve most of the remaining parts for those three cameras.
And especially the Fujifilm X-T5, Fuji’s most important camera, is one that can not fail on the shipping front.
That’s why Fujifilm is extremely well prepared with the Fujifilm X-T5, and that’s why B&H Photo will be able to ship out all pre-ordered X-T5 cameras on day 1 (and they still have X-T5 left in the warehouse).
That’s valid also for other vendors, who will very likely also have a decent stock (but I did not talk to other vendors, so this is just my guess). Except for certain retails for the reasons I explained in the comments to this article.
In short: if you are looking for an X-Pro3, and X100V, X-T30II and X-E4 or any other camera you can’t find in stock, then blame the Fujifilm X-T5 for that.
X-T5 USA Pre-Orders
Fujinon XF30mmF2.8 Macro Pre-Orderrs
X-T5 Other Countries
X-H Cameras
I am terribly sorry…. terribly sorry that many of you had to wait so long to be featured.
But no matter how hard I work, especially in a crazy 2022, with 3 higher end cameras coming out and 4 XF lenses coming out, I simply could not find time to collect all your wishes and share them.
So I’ll do it today… I grabbed a large beer, took a deep breath, and worked to organise the wishes I have received over the last few months in this article.
So… down below it is: the FR-readers wishlist roundup
If I am looking for unbiased, objective and competent reviews about anything electronics related, I often look at recommendations of Stiftung Warentest, a “German consumer organisation and foundation involved in investigating and comparing goods and services in an unbiased way. It was founded on 4 December 1964 by the Federal Republic of Germany as an independent foundation under civil law*”
Stiftung Warentest even gets €3.5 million a year from the German state as “compensation for the fact that it does not carry any advertisements in its publications because this could compromise its independence*“.
In short: those guys are not been flown around the world by companies in order to possibly get favourable reviews ;).
And now let’s come to today’s story, which we start with the easy one, the X100V.
Stiftung Wartentest declared the Fujifilm X100V the best fixed lens compact camera. That’s an easy one, as there is simply nothing that comes near to the X100V in terms of price, features and performance in this segment.
Out of all the mirrorless interchangeable lens cameras they tested, Stiftung Warentest declared the Fujifilm X-T4 their best allrounder camera, with a rating of 1.4 (max 1.0). You can read their test in German behind a paywall at their website here.
This is a nice “revenge” for the Fujifilm X-T4, a camera that has been a bit mocked by Fujifilm itself in their Fujifilm X-T5 launch promo ad.
Now, you know my take on this:
the Fujifilm X-T4 had to carry the flagship burden, hence it was forced to be exactly how it is (bigger, heavier, etc). But now that the X-H2/s finally came out, the Fujifilm X-T* line could go back to its roots again with the wonderful Fujifilm X-T5, hence it could become smaller, lighter, offer a 3 way tilt screen and overall just be more photography centric.
If it wasn’t for the selfie screen, I could have loved my Fujifilm X-T4 almost as much as I love my X-E3. But sadly even after years of use, I simply could not grow fond of it, even though I occasionally could appreciate the advantages of a fully articulating screen (even for photography only).
So I am happy to see the Fujifilm X-T4 getting this important recognition.
It is still a wonderful camera, and for some even preferable over the Fujifilm X-T5. And right now you can also get it with a discount.
Oh, and in the 12th position of this ranking we find the Fujifilm X-E4 ;).
* source – wikipedia
X-T5 USA Pre-Orders
Fujinon XF30mmF2.8 Macro Pre-Orderrs
X-T5 Other Countries
November 11, 2022
Dear customers,
We would like to express our sincere gratitude for your patronage of Fujifilm products.
The following products released on Friday, November 25 have received more reservations than expected, and it may take some time to deliver the product.
We will do our best to deliver it as soon as possible, and thank you for your understanding.
X-T5 USA Pre-Orders
Fujinon XF30mmF2.8 Macro Pre-Orderrs
X-T5 Other Countries
Fujifilm has published the results for the second quarter of the 2022 fiscal year (July 1 to September 30, 2022).
The main digital camera launched in these months was the Fujifilm X-H2s, which Fujifilm says sold “strong”. The results for the high resolution Fujifilm X-H2 will be visible only in Q3 of FY2022, since it started shipping only in late September/early October.
Instax
Instax keeps rocking.
Instax alone made more revenue (¥119.1 billion) than Nikon’s Imaging Products Business (¥114.5 billion).
A special mention goes to the INSTAX mini Link 2 and the INSTAX SQUARE Link.
Digital Cameras
Good results also for Fuji’s professional imaging division with a revenue of ¥64.3 billion (+18.6% YoY).
Forecasts
Given the good numbers, Fujifilm changed their previous FY2022 forecasts (announced in August) for the imaging segment (numbers in billions of yen)
And the best has yet to come for Fujifilm, with the sales of the Fujifilm X-T5, which will push the revenue of Q3 and Q4.
R&D
R&D expenses for the first half of the fiscal year were 4.8 billions of yen (was 4.1 in first half of FY2021). So a good sign also here, as Fujifilm seems to be gradually increasing the R&D resources for the imaging solution.
Fujifilm has been incredibly productive in 2022 and gave us 3 higher end cameras and 4 XF lenses.
But this can that stop us from wanting more, right?
So here is a survey about which camera you guys would like to see in 2023.
It’s a pure wishlist, no rumors.
In fact, I will also include the Fujifilm X-T5s in this list, a 26MP stacked version of the current Fujifilm X-T5, even though our sources told us Fujifilm has no plans to make such a camera. But it’s about what we wish for here, not what will really come. So let’s include also the Fujifilm X-T5s.
And sorry guys, entry level is dead Fujifilm told us… so no entry level on the list.
Loading ...X-T5 USA Pre-Orders
Fujinon XF30mmF2.8 Macro Pre-Orderrs
X-T5 Other Countries
This LUT file is to edit the movie data below when the data is edited by a movie editor on your PC or Mac.
* F-Log movie data recorded with GFX100S, GFX100, X-E4, X-S10, X-T30 II, X-T30, X-T2, X-T3, X-T4, X-T5, X-Pro3, X-H1, X-H2S, X-H2 and X100V
* F-Log2 movie data recorded with X-H2S, X-H2 and X-T5.
F-Log 3D-LUT file / F-Log Data sheet
Last updated: 11.7.2022
F-Log_LUT_E_Ver.1.24.zip [11.8MB]
*Decompress the “F-Log_LUT_E_Ver.1.24.zip” file and launch “.cube” file from a movie editor.
Last updated: 6.16.2022
F-Log_DataSheet_E_Ver.1.1.pdf [192KB]
F-Log2 3D-LUT file / F-Log2 Data sheet
Last updated: 11.7.2022
F-Log2_LUT_E_Ver.102.zip [2.5MB]
*Decompress the “F-Log_LUT２_E_Ver.1.02.zip” file and launch “.cube” file from a movie editor.
Last updated: 6.16.2022
F-Log2_DataSheet_E_Ver.1.0.pdf [120KB]
X-T5 USA Pre-Orders
Fujinon XF30mmF2.8 Macro Pre-Orderrs
X-T5 Other Countries
The Fujifilm X-T5 is now available for pre-order at AmazonUS here.
You can also pre-order the Fujinon XF30mm f/2.8 Macro at AmazonUS here.
Make sure to check out your local Amazon too, as they might have it listed as well.
Delivering Fifth-Generation Image Sensor and Processing Technologies in a Compact and Lightweight Body
X-T5 USA Pre-Orders*
X-T5 Other Countries
Fujinon XF30mmF2.8 Macro Pre-Orderrs
VALHALLA, N.Y. — FUJIFILM North America Corporation is pleased to announce the introduction of the FUJIFILM X-T5 digital camera (X-T5), the latest addition to Fujifilm’s innovative line of X Series, X-T mirrorless digital cameras. Fujifilm brings its fifth-generation imaging sensor and processing technology to X-T5 in a camera body that is more compact than each of its previous three X-T system camera models1.
X-T5 is the latest X Series camera to feature Fujifilm’s new, powerful back-illuminated 40.2MP X-TransTM CMOS 5 HR imaging sensor and high-speed image processing engine, X-Processor 5. It also provides up to 7.0 Stops2 of 5-axis in-body image stabilization (IBIS) and features a 3.69-million-dot EVF viewfinder with 0.8x magnification, and dual SD-card slots, delivering the highest image quality and resolving performance in the history of the X Series.
“X-T5 combines all the fan favorites in one body. This system offers IBIS in a compact and lightweight body – designed for portability which is at the core of our X-T system. We’re also reintroducing the 3-way tilt screen to create stills and video from any position,” said Masato Yamamoto, general manager, Imaging Solutions Division, FUJIFILM Corporation. “At Fujifilm, we continue to push the boundaries of camera technology with each new camera release. X-T5 is no exception – offering fantastic all-round performance for both stills and video.”
Features of X-T5 include:
Image quality and resolving performance
• The new 40.2MP back-illuminated X-Trans CMOS 5 HR Imaging Sensor, with a state-of-the-art image processing algorithm, delivers advanced image resolution without compromising the signal to noise (S/N) ratio. This image processing algorithm delivers outstanding results, packed with detail across the native ISO range, which with X-T5 extends to ISO 125. Additionally, the Pixel Shift Multi-Shot feature allows photographers to make 160MP, super high-resolution images, while Subject Detection autofocus (AF) – capable of detecting animals, birds and a variety of other common subjects– combined with the auto white balance, will assist photographers of all levels with producing superb, high-quality images.
• X-T5 offers 19 Film Simulation modes, including “Nostalgic Neg.,” characterized by high saturation and soft tonality. Creators can use Film Simulation presets, which mimic photographic film, for various subject types and scenes. X-T5 supports the HEIF image format, which delivers 10-bit image quality in files up to 30% smaller than standard JPEGs.
Hardware, design and operability that provides powerful support to users’ content creation
• X-T5’s in-body image stabilization (IBIS) system, works in five axes, combats all types of camera movement, and provides up to seven stops of compensation which can continuously freeze 20 frames in a single click of the shutter. The dedicated software “Pixel Shift Combiner” processes the captured frames to generate an image containing some 160 million pixels.
• A maximum electronic shutter speed of 1/180,000 sec is also now available for photographers wishing to freeze subjects moving at high speeds. The 1.84-million-dot, three-way tilting LCD makes it easy for users to create in vertical position or at waist level.
• The new sensor offers a high number of phase detection pixels for impressive AF-S focus on a high-frequency subject, providing accurate autofocusing in situations such as landscape photography and portraiture. Also, the AF prediction algorithm offers stable focusing in AF-C mode.
• Equipped with a high-magnification, 3.69-million-dot EVF with 0.8x magnification, the viewfinder delivers optimal suppression of parallax and distortion which typically occur when an eye position becomes displaced while using the viewfinder.
• The classic X Series design has been retained with dials for ISO, shutter speed and exposure compensation – quick and easy to set, even with the camera switched off. Weighing just 1.23 lbs. (557g) 3, X-T5 is 50g lighter than the prior FUJIFILM X-T4 digital camera model and is perfect for a wide variety of photographic genres from street / documentary photography, where mobility is a requirement, to landscape photography and portraiture, which require particularly high resolution. Portability coupled with the camera’s weather-resistant structure allow users to take X-T5 into nearly any weather conditions.
Featuring extended video functions
• Offering powerful video functionality, movies can be recorded internally at up to 6.2K/30p in 4:2:2 10-bit color. In addition, the 4K HQ mode oversamples 6.2K footage for superior 4K output. X-T5 supports F-Log2, which records an expansive dynamic range of 13+ stops—a range wider than that provided by current F-Log– for extremely broad post-production potential.
• When combined with an ATOMOS HDMI device, the RAW video output from X-T5 can be recorded as 12-bit Apple ProRes RAW at frame sizes up to 6.2K and frame rates up to 29.97fps. And when combined with Blackmagic Design Video Assist 12Gs, the RAW video output from the X-T5 can be recorded as Blackmagic RAW at frame sizes up to 6.2K and frame rates up to 29.97fps.
Optional accessories
• MHG-XT5 hand grip (specifically designed for X-T5): This grip facilitates the users’ ability to hand-hold the camera when a large-aperture lens is mounted. The hand grip does not have to be removed to change a battery or SD card. In addition, the MHG-XT5 grip can be used as a plate compatible with the Arca-Swiss quick release system.
Pricing and Availability
X-T5 will be available in black and silver colors and is expected to be available in late November, at a manufacturer’s suggested retail price of $1699.95 Body Only ($2,299.99 CDN). X-T5 digital camera with lens kits featuring FUJINON XF18-55mmF2.8-4 R LM OIS and FUJINON XF16-80mmF4 R OIS WR will also be available at a manufacturer’s suggested retail pricing of $2099.95 ($2839.99 CDN) and $2199.95 ($2,969.99 CDN) respectively.
1 Compared to overall external dimensions of the FUJIFILM X-T2, FUJIFILM X-T3, and FUJIFILM X-T4 digital cameras
2 With FUJINON XF35mmF1.4 R lens mounted
3 Weight references includes battery and memory card
