A New “Home” for DPReview Fujifilm Forum Members – Fuji-X-Forum.com

Many fellow FujiRumors readers were also active members of the DPReview Fujifilm X and Medium Format forum. But sadly DPR is going to shut down completely.

If you are looking for a new home, I can recommend you to join the fuji-x-forum.com, which I run together with my friend Andreas Jürgensen, who manages Forums for a living, hence you are in good hands.

Over 30,000 fellow Fujifilm X and GFX shooters are already part of this community. Feel free to join here.

We also have dedicated Fujifilm facebook groups you can join.

Fujifilm Facebook Groups

Fujifilm: The Current State and the Future Challenges

Comeback of an Old Friend

For us long time Fujifilm lovers, Fujifilm manager Toshihisa Iida (the manager who said Fujifilm will NEVER go Full Frame) was arguably the most representative face of the Fujiflm X/GFX series of the last 10 years.

Sadly for us (but congratulations to him), Toshi left the electronic imaging division once he got promoted to President and Managing Director at Fujifilm Europe back in 2020.

I must admit I was a bit worried when the Toshi left, as I felt that the Fujifilm X/GFX series was in safe hands as long as he was in charge.

He did run the business with huge dedication, passion and vision, as can also be seen in this in this brilliant documentary (MUST WATCH !!!), that gives an intimate look into his life and work as imaging director.

I honestly thought it would be hard to replace a manager like Toshihisa Iida.

But if I look at all the crazy stuff Fujifilm has released in 2022, all my worries dissipate.

Under the new management, Fujifilm has not only continued to work hard and believe in its imaging division, but they also gave us the most release intense year I can remember, with three higher end cameras, four XF lenses and one GF lens. Plus some accessories, such as the legendary cooling fan and the TG-BT1 Tripod Grip.

The Future Seen Through Fujifilm Managers Statements

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Fujifilm GFX100 Discontinued at Some Stores in Japan

Fujifilm GFX100 Discontinued

In Japan, the first stores are marking the Fujifilm GFX100 as discontinued, as reported by the Japanese website asobinet.

The Fujifilm GFX100 was launched back in 2019 and it was definitely revolutionary for its time, with a backside illuminated 102 megapixel sensor and IBIS, giving medium format speed and flexibility unseen until then in the digital medium format world.

But then…

… on January 27, 2021…

… just one day after the birth of my son…

… Fujifilm launched the glorious Fujifilm GFX100S: much smaller, much cheaper, much better ergonomics (in my opinion) than the GFX100.

The GFX100S was pretty much superior under every aspect to the GFX100, so much so that Fujifilm USA launched arguably their all time best advertising about the GFX100S with the subtle admission that there is almost not point in buying the GFX100 anymore (in addition to give FujiRumors a shout-out ;))

Sales for the Fujifilm GFX100 plummeted after the GFX100S announcement and since 2+ years it hardly sells anymore.

Miraculously, though, Fujifilm still kept producing it (albeit in very limited numbers) and in fact you can find it still in stock pretty much everywhere in USA and Europe. But it seems that this is going to change soon, as Japanese stores are starting to inform their customers that there won’t be any new shipments for this camera.

Fujifilm GFX Gear

Fujifilm Managers Interview: Talking Fujifilm X-Pro4, Autofocus, Fujifilm X-T5 Sales, 5th Generation GFX, X100V Demand and More

The French website Phototrend interviewed a couple of Japanese Fujifilm managers at CP+.

You can find the full interview in French linked down below as well as a summary.

Interview

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SURPRISE: Save 30% on Fujinon GF50mm f/3.5

At the time of this post, AmazonUS here and BHphoto here are offering the Fujinon GF50mm f/3.5 with a 30% rebate.

At BHphoto here, you also get a free UV filter on top of it.

This is not an official deal, so no idea how long it will remain available.

I own this lens and it makes the perfect everyday walkaround lens for the GFX100S, making your 100MP medium format system ridiculously compact and light. When I am out with my family and decide to take the GFX100S, then this is the lens I glue on it.

DPRTV Declares Fujifilm GFX100S Best Camera for Landscape Photography


Which are the best cameras for landscape photography?

DPRTV looks at three different price points and makes its recommendations.

There is also a Fujifilm camera among the winners, the Fujifilm GFX100S, in the “money is no object” category.

DPRTV says:

There is no disputing that the Fujifilm GFX medium format cameras are the best option for landscape. Our choice is the Fujifilm GFX100S. What is not to love: you get that amazing 100MP sensor clearly well suited for landscape photography. We also prefer the GFX100S body over the GFX100 because it is more compact. You get nice ergonomics. The Fuji style tilt screen is certainly nice for landscape when you are at awkward angles and it is just easier to travel with.

Fujifilm also has an excellent line of lenses, including the GF20-35mmF4, which is very rare in medium format to have an ultra wide range like that and it’s also a very sharp lens.

It has IBIS and it’s very effective.

If you need more megapixel, you can shoot in multi-shot and get 400MP images.

There is simply no better pick for landscape photography than the Fujifilm GFX100S, if money is no object.

Fujifilm GFX Gear

Laowa 19mm f/2.8 Zero-D for Fujifilm GFX Announced

Venus Optics announced the Laowa 19mm f/2.8 Zero-D for Fujifilm GFX.

You find many sample images at the dedicated Laowa 19mm f/2.8 page here.

More Laowa lenses for Fujifilm X and GFX are available at VenusOptics, BHphoto, AmazonUS and Adorama.

  • Focal Length: 19mm
  • Angle of View 110°
  • Aperture Range f/2.8-22
  • Format Medium Format
  • Lens Structure 12 elements in 10 groups (2 Aspherical Lens, 3 ED glass, 1 UHR glass)
  • Aperture Blades 5
  • Min. Focusing Distance 18cm (7”)
  • Max. Magnification 0.185X
  • Filter Thread Ø 77mm
  • Dimensions Ø 82.6 x 80mm (3.27” x 3.15”)
  • Weight 546g (~19.2 oz)
  • Mounts Fujifilm G

Laowa 19mm f/2.8 Zero-D for Fujifilm GFX Coming Soon

Venus Optics will launch the Laowa 19mm f/2.8 Zero-D for Fujifilm GFX soon.

It looks quite small and it will weight around 546g only. The price is set at $999 (but might change ahead of the announcement next week).

  • Focal Length: 19mm
  • Angle of View: 110°
  • Aperture Range: f/2.8-22
  • Format Compatibility: Medium Format
  • Lens Structure: 12 elements in 10 groups
  • Aperture Blades: 5
  • Min. Focusing Distance: 18cm
  • Max. Magnification: 0.185X
  • Filter Thread: Ø 77mm
  • Dimensions: About Ø 82.6*80mm
  • Weight: About 546g
  • Mounts: Fujifilm GFX

Laowa lenses for Fujifilm X and GFX are available at VenusOptics, BHphoto, AmazonUS and Adorama.