Adorama Offers Crazy $300 Discount on Fujifilm XF23mm f/1.4

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Ok, there is the official deal on the Fujinon XF23mm f/1.4 R that gives you $150 savings.

But that seems not to be enough for Adorama, who doubled the savings for Black Friday and now sells it with a $300 discount!

You can get the super-discounted XF23mmF1.4 at Adorama.

Look, I often talk here how much I love the XF35mmF1.4 or the my XF27mmF2.8, but it is also true that often, in the moments when it matters most, such as when I photographed the wedding of my best friend or when my son was born, the XF23mmF1.4 R was my go-to lens, and in case of my son’s birth, even the only lens I took with me.

Versatile (23mm), fast (f/1.4), fun (focus clutch)… it has never let me down in the moments that mattered most to me.

Dedicated Black Friday Pages

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TTArtisan 35mm F0.95 for Fujifilm X Announced – First Reviews

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TTArtisan has announced the TTArtisan 35mm f/0.95 APS-C lens for Fujifilm X Mount.

You can read a first review about this lens:

  • keithwee – TTArtisan 35mm F0.95 review – is this ‘the’ Noctilux for Fujifilm X-mount?
  • alwinkok – TTArtisan 35mm f0.95 – The Second Fastest Lens

Gallery & Charts

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Your First Fujifilm camera was… Vote Now

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We Are the 5.9%

Marketing research data says we Fujifilm X and GFX shooters make up 5.9% of the entire digital camera market.

So we are certainly not the top dog in the industry, but it is still better than the 0.1% we were back when I started this blog over 10 years ago.

Slowly, but steadily, Fujifilm was able to carve out its niche and some cameras even got some decent mainstream success, leading Fujifilm to be the third most popular mirrorless camera manufacturer ahead of Nikon.

And this number, 5.9%, made me think… how did it all start for you?

I mean, which one was your first Fujifilm camera that you bought intrigued by the X/GFX system and hence made you become part of those 5.9%?

If you want to satisfy my curiosity, then you can vote the survey down below.

POLL

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Novoflex Automatic Bellows (BAL-FUG) and Automatic Reversing Ring (FUG-RETRO) for Fujifilm GFX

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Novoflex recently added an Automatic Bellows (BAL-FUG), as well as an Automatic Reversing Ring (FUG-RETRO) for Fujifilm GFX to their program. Both, the Auto Bellows and the Auto Reversing Ring allow for full electronic passthrough, meaning the camera and lenses are still able to “talk” to each other as if the lens would be connected directly to the camera. Above you can see images of both products.

The Auto Bellows is quite intereting in combination with the GF120mmF4 R LM OIS WR Macro lens. This lens offers a magnification factor of 1:2 when used directly on the camera. Putting the new Auto Bellows inbetween, at full bellows extension you’ll reach a whopping 3x life size magnification at 13cm working distance (front lens element – subject).

Here are some other examples:
Fujifilm GF 50mm f/3.5R LM WR
achievable magnifcation factors: 1.5 – 4.4:1
Fujifilm GF 32-64mm f/4.0 R LM WR
achievable magnifcation factors: 1.2 – 4:1 (in reverse position on the bellows)
Fujifilm GF 45-100mm f/4.0 R LM OIS WR
achievable magnifcation factors: 0.59 – 3.6:1

The Auto Reversing Ring FUG-RETRO has a 77mm filter thread by default and is best used with zoom lenses e.g. Example: with a Fujifilm GF 45-100mm f/4.0 R LM OIS WR in reverse position directly on the camera, a magnification factor of 1.1:1 at 100mm focal length up to 1.9:1 at 45mm focal length can be achieved. Lenses having filter threads other than 77mm can be used with stepping rings. 

As is usual with NOVOFLEX-parts, the Auto Reversing can be attached to the other universal bellows BALPRO T/S with Tilt/Shift movements, as well as the CASTBAL-PRO Bellows attachment to form full-fledged Auto Bellows again.

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Astrhori 105mm f/2.8 Tilt Shift Macro lens for Fujifilm GFX

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Astrhori contacted me and would like me to share the news with you, that they are going to release the Astrhori 105mm f/2.8 Tilt Shift Macro lens for Fujifilm GFX (and other mounts).

  • Focusing range: 0.115m~∞
  • Aperture range: F/2.8~22
  • Optical total length: 110mm-197mm
  • Lens construction: 13elementsin10groups
  • Optical back focus: 45mm-81mm
  • 2x macro/360 degree rotation/pan/tilt/
  • Mount: Sony E, Canon RF, Fuji GFX, Sigma L mount.

Astrohori lenses are available at Amazon here.

Fujifilm has already announced two tilt-shift lenses for 2023, the Fujinon GF110mmF5.6 Tilt Shift Macro  and the Fujinon GF30mmF5.6 Tilt Shift. We have shared hands on images of the Fujinon tilt-shift lenses here.

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