These are the Top 10 Articles on FujiRumors in 2021 (Spoiler: Fujifilm X-H2 Wins ;) )

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Day with most Contacts

January 27 with the following articles (all this just a few hours after my son was born!):

  1. Does Fujifilm Need Full Frame? Fujifilm GFX100S vs Sony A1 vs Canon R5 vs Nikon Z7II Specs Comparison
  2. LIVE BLOG Starts NOW: Fujifilm GFX100S, GF80/1.7, X-E4, XF70-300, XF27/2.8II
  3. Fujifilm X Summit WATCH LIVE – NOW on FujiRumors! – GFX100S, GF80/1.7, X-E4, XF70-300, XF27MKII
  4. Fujifilm GFX100S has 16 Bit RAW and GF80mmF1.7 costs $2,299… or Setting Wrong Rumors Right (not Mine)
  5. “Just Leak it!” or the True Story of the Fujirumors GFX100S Leaks ;)
  6. New Firmware Updates for X100V, X-T30, and X-Pro3 Announced
  7. Fujifilm launches mirrorless digital camera “FUJIFILM GFX100S”
  8. Fujifilm launches FUJINON Lens GF80mmF1.7 R WR
  9. Fujifilm launches mirrorless digital camera “FUJIFILM X-E4”
  10. Fujifilm launches “FUJINON XF70-300mmF4-5.6 R LM OIS WR”
  11. Fujifilm launches FUJINON Lens XF27mmF2.8 R WR

Most Clicked…

Top 10 Articles of 2021

  1. BREAKING: Fujifilm X-H2 Will Come in 2022 and be Worth the Wait
  2. What We Expect to See from Fujifilm in 2021… and What Not!
  3. Fujinon X Mount Roadmap 2021/2022 Updated with Latest Rumored Lenses
  4. Fujifilm Releases Firmware Updates for GFX100/S (Blackmagic RAW), GFX50S/R, X-T4, X-T3, X-H1, X-Pro3, X100V, X-E4, X-T30
  5. Fujifilm X-E4 Leaked: Images, Price and Press Release
  6. While Sigma Sleeps, Tamron Confirms Three More Fujifilm X Mount Lenses Coming Next (11-20mmF2.8, 17-70mmF2.8 and ?)
  7. BREAKING: No More Fujifilm X Series Camera Coming in 2021
  8. BREAKING: Fujifilm X-H2 with 26 Megapixel coming 2022 (and Now the Big Question is…)
  9. Fujifilm Product Timeline 2021/2022: About X-H2, GFX50SII, XF150-600 and More (And What Will NOT Come)
  10. The Error Fujifilm is Doing (and Sony Not)

Fujifilm X-H2 Rumors Recap

Since apparently the topic of most interest also for 2022 is the Fujifilm X-H2, here is a recap of rumors we have shared so far in 2021.

And 2022…

… will be a whole lot of fun, trust me… just follow FR if you want to know more ;).

Social Media Boom

Our social media and pages have reached new heights compared to 2020.

And also our facebook groups grew massively compared to 2020.

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2021 Rumor Check: What’s Right, What’s Wrong and What’s Still to Come in 2022 (with Reliability Ranking)

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In 2022 we will have for sure a very wild ride here on FujiRumors.

But before we jump on the 2022 rumor-rollercoaster, let’s look back at how things went in 2021.

And I tell you this: I will be BRUTAL to myself, because out of the 5 wrong rumors, I personally consider only 1 really wrong. Why? Well, read my notes at the bottom of the article and I think you’ll agree with me.

Note: if you wonder where the “Sigma X mount lenses coming in 2021” rumor is, well, that was a rumor we shared back in 2020, hence it is not in this list. The rumor however has been sort of confirmed a few months later by Sigma itself, who literally wrote on their social media “we may see some X mount Sigma lenses in 2021“. And after tons of teasers, even the Sigma CEO himself confirmed X mount glass is coming. Sure, I consider this a wrong rumor shared in 2020, but it is clear to me that once again it’s the parts shortage that forced Sigma to adjust their schedule.

With that out of the way, here is the 2021 rumor check:

  • 83 rumors shared in 2021
  • 13 rumors still to be verified (all rumors with high reliability)
  • 65 correct rumors out of 70 verifiable rumors
  • 5 wrong rumors out of 70 verifiable rumors
  • 92,8% correct rumors

Rumor Overview with Rating (about Gear coming in 2022)

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TTArtisan 90mm f/1.25 G Mount for Fujifilm GFX on Sale Now!

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Back in August FujiRumros shared a TTArtisan roadmap that included the TTArtisan 90mm f/1.25 for the Fujifilm GFX system.

Well, TTArtisan 90mm f/1.25 for G mount has now finally been released and is on sale at AmazonUS here for $479 or directly at the TTArtisan page for $435 (plus shipping from China).

Specs, Product and Samples Images

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Chip Shortage Delays Nikon Z9 Delivery to October 2022 – Bad News also for Fujifilm (and Fujifilm X-H2)?

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The worldwide chip shortage and the camera high demand is pushing the next stock shipment for the brand new Nikon Z9 to October 2022 according to various Japanese retailers as reported by SonyAlphaRumors.

We are talking about a flagship camera, on which Nikon totally relies on to recover from their dramatic market share decline (Nikon is behind Fujifilm in the mirrorless camera market and with DSLR included is way behind Sony and Canon).

Moreover, SAR also says that Sony has postponed most of their new camera launches to the second half 2022.

So the fact that Nikon won’t be able to ship the latest orders of their single most important camera for many months to come should put all camera manufacturers into high alert, even Fujifilm.

If the chip shortage is really going to last that long, then I wonder how this will affect also planed Fujifilm announcements for 2022.

And here is where we have to talk about the Fujifilm X-H2.

Fujifilm X-H2 Announcement

We know one thing for sure (thanks to our sources): the next camera Fujifilm will launch is the Fujifilm X-H2.

Let me say it again: no other X series camera is planed between now and the Fujifilm X-H2.

Considering that the last “real” X series camera announcement was the Fujifilm X-E4 back in January 27 (I refuse to consider the Fujifilm X-T30II a “new” camera, as it basically just an X-T30 on firmware steroids, and the Fujifilm X-T3WW is an X-T3 without charger), we are now waiting since almost 1 year for a new X series camera to come.

That’s a whole lot of time.

Given the long wait, I hope Fujifilm was somehow also able to organize enough chips for the Fujifilm X-H2 in order to announce it as soon as possible, ideally in early 2022 (as most of you speculate).

And considering how important the Fujifilm X-H2 is for Fujifilm, I am sure they’ll do everything they can to release the X-H2 as soon as possible.

But these are crazy times, and I highly doubt Fujifilm has at this point set any solid announcement date for the Fujifilm X-H2 yet.

And quite honestly, would anybody of us be surprised if the Fujifilm X-H2 would materialize only in the second half 2022? I guess not, considering the circumstances.

But let me be clear at this point: I still hope for an early 2022 announcement for the X-H2. It’s not a rumor, just a hope. I just say that if it would come later, I personally would not be overly surprised by that, even if that would mean that Fujifilm hasn’t launched a new X series camera in 1.5 years or more.

Solution for the Worst Case Scenario

If the chip shortage would force Fujifilm to postpone the launch of the Fujifilm X-H2, then I hope that they will at least make some sort of “development announcement” as they did for the Fujifilm X-Pro3.

In fact they partially already did it also for the Fujifilm X-H2 when they said that in 2022 there will be a stacked BSI X-Trans sensor for Fujifilm APS-C cameras. Sure, the X-H2 was not mentioned, but trust me, the Fujifilm X-H2 will be the first X series camera to sport such a sensor.

But that’s not enough.

In case of a longer delay (which I hope won’t happen), my hope is that Fujifilm will make a more solid and concrete Fujifilm X-H2 development announcement, in which not only they could show us mock-ups (as they did with the X-Pro3), but also give us a more solid date as far as the announcement goes.

For many professional photographers, having a perspective on where a certain system is going and developing, can be a reason to stick or switch to that system (or away from it). Hence, Fujifilm can’t keep silent for too long on the Fujifilm X-H2 front.

Sure, FujiRumors can contribute a bit to keep the buzz going thanks to the rumors shared by our sources, which help to keep confidence in the X series future (and hence keep people into the system and making others curious about it). Just take a look at the rumors below, and you’ll understand that Fujifilm is planing big things for 2022. But at some point also Fujifilm has to come forward more decisively than they already did.

With all that said, I hope there won’t be any need for a development announcement and that the Fujifilm X-H2 will come soon enough.

Fujifilm X-H2 Rumors Recap

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