Ronkonkoma, NY, June 17, 2025 – Sigma Corporation of America, the US subsidiary of Sigma Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan), is pleased to introduce the 17-40mm F1.8 DC | Art, the first Art lens for APS-C format since 2016, and the very first made exclusively for crop sensor mirrorless cameras.
Press Release
Just 12 days ago, we reported that B&H Photo had marked the Fujifilm X100VI as discontinued.
At the same time, a new listing for a “Made in Japan” Fujifilm X100VI appeared alongside the Made in China version.
B&H Photo claimed it would ship in 7–14 days, a timeline that seemed highly unlikely.
Well, it turns out our skepticism was misplaced.
Several FR-readers have now emailed me screenshots confirming that the Made in Japan X100VI is indeed shipping, just 12 days after being listed (you can see one of the screenshot above).
The bad news: it appears that all available stock sold out the same day we published our article. As of now, the “Made in Japan” X100VI listing at B&H Photo shows a “request assistance” status.
Interestingly they say all this made in Japan gear will be available in 7-14 days (X100VI included).
The B&H Photo Bild Expo NYC is staring tomorrow, June 17 (ends June 18).
It is 100% confirmed that the Fujifilm X-E5 and XF23mmF2.8 will be for display at the Bild Expo and it will therefore be your first chance to go hands on with Fujifilm’s latest gear.
And I think you’ll also have the chance to play around with the new Fujifilm X half.
But since also Sigma sponsors the event, I am pretty confident that you’ll also be able to go hands on with the brand new Sigma 17-40mmF1.8 DC ART, since the lens will also be announced tomorrow, June 17 at 1AM New York time, so right before BH Bild Expo opens its doors.
If you are in the area, definitely go and check out the BHphoto Bild Expo. Register for free here.
BHphoto has launched special deals to celebrate their upcoming Bild Expo.
You can access the dedicated Bild Expo Deal page here.
If you are interested in the upcoming Sigma 17-40mmF1.8 DC ART, then we can tell you exactly when it will drop:
You will be able to pre-order it at that time, and of course we will have a live blog to cover the the first look reviews, press release and more.
Originally also the Sigma 12mmF1.4 DC DN (which we leaked already) should have been announced on that day, but there was a last second delay.
So, we are not yet done with awesome announcements in June. There is (at least) one more to come, and it might be the best one for many: the Sigma 17-40mmF1.8 DC ART.
