Brightin Star Teases New AF Lens for January 6: Just Another Redundant and Uninspiring Chinese Lens?

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Brightin Star is teasing a new autofocus lens to come on January 6, 2025 on their Chinese Weibo account here.

Will it be yet another redundant 23/35/50mm lens without aperture ring? Just another DJ Optical re-branded lens (like TTArtisan, 7Artisans & Co).

So, will it be just more of the same?

Of will they come up with something new, original and at least something with an aperture ring?

My guess is that it will be just more of the same. But I want to start 2025 with a glimmer of hope, so I cross fingers that it has at least an aperture ring.

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Last Day of X-H2/S Bundle Deal (save $1,210) and Other Fujifilm Deals

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The huge bundle offer on X-H2/S (free 325 GB CFexpress Type B card and FT-XH file transmitter grip) officially ends today.

The other deals (including the Fujifilm X-T5 rebate) end January 5th, except for the deal on the original XF16-55mmF2.8, which ends February 16.

Cameras (X-H2/S deal ends Dec.29)

Zoom Lenses

Prime Lenses

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The Big Accessories Roundup: Kipon 0.62x GFX Focal Reducers, X100VI Protective Case, Batteries, Tilta Factory Tour and More

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Flash / Accessories / eBooks

Today we have a major accessories roundup. It goes from batteries, the Fuji X Weekly Protective Case for Fujifilm X100VI / X100V / X100F, tripods and much more.

Also a very interesting Tilta Factory tour by CineD is linked below.

At the very bottom you can find the press release for the Kipon 0.62x focal reducers for GFX.

And since we also talk about batteries, we will refer also to a series of articles on FujiRumors, in which we talked about batteries:

Accessories Roundup

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SG-image AF 55mm f/1.8 Launched – What the Fujifilm Community Urgently Needed ;)

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The new SG-image AF 55mm f/1.8 autofocus lens for Fujifilm X has just been launched.

It is currently available at Amazon Japan here and it should soon be listed also at Amazon USA and your local Amazon.

Here are the specs as listed by the Japanese website asobinet:

  • Manufacturer’s suggested retail price: \39,000 (tax included)
  • Compatible mount: Fujifilm X mount
  • Focal length: 55mm (85.5mm format equivalent to 82.5mm)
  • Focus mode: AF (autofocus)
  • Lens composition: 10 in 8 groups (including 5 high refractive lenses)
  • Aperture blades: 9 pieces
  • Compatible image screen size: APS-C
  • Aperture range: F1.8-F16
  • Shortest shooting distance: 0.5m
  • Filter diameter: 58mm
  • Size: Φ69mm x 78mm (excluding the mounting part)
  • Accessories: lens cap, rear cap, square hood
  • Weight: about 365g
  • Manufacturer’s warranty: 2 years

Just what the Fujifilm world needed: another Chinese lens without aperture ring!*
*sarcastic remark

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The Fujifilm GFX100RF Revives Retro with Bold New Features

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They told you Fujifilm lost its soul.

They told you Fujifilm bend to the will of mass market and focused on making cameras with PSAM dials.

They told you they were neglecting or even giving up on manual controls.

And then comes the Fujifilm GFX100RF, which ends all this.

Why?

Because not only it will very likely not have a PSAM dial (speculation, not rumor), but it will come with more manual controls than ever:

So you see: not only Fujifilm did not give up on retro and manual controls, but they are actively looking into solution to implement even more manual controls than ever before on their cameras.

And remember, there is also the Fujfilm X-E5 coming in summer 2025, which is definitely not a PSAM mainstream mass-market camera a la Sony, Canon or Nikon.

Dear Retro and Manual Control Lovers: there is a lot to look forward for us in 2025 ;).

And there is also the X-Pro line, which will continue for sure, and even more niche products like the Fujifilm TX-3 digital panorama camera.

Tell me another brand that goes so radical with retro, manual controls and niche products like Fujifilm.

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