2020: A Fuji Odyssey Ends with the Fujinon XF33mm f/1.0, but Do We Really Need it?

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Do We Need Super Fast Lenses?

Five years ago, in April 2015 here and May 2015 here, we shared the first Fujinon XF 33mm f/1.0 rumors, and in 2020, this long rumor-odyssey will finally end.

Thanks to the XF33mm f/1.0 we will soon:

  • stop complaining that APS-C does not deliver enough shallow depth of field
  • start complaining that the DOF at f/1.0 is too shallow and we will stop down at f/1.4 or f/2 anyway :)

And, although I am a bit scared about the recently guessed price tag, I am looking forward to this lens.

However, many of you argued in the comments, if such a fast lens really makes sense.

Tony Northrup thinks its makes sense, and in a recent video he even suggested Fujifilm should focus on making even more super fast lenses.

Others think that Fujifilm should focus on smaller, slower, and more affordable lenses.

So the question today is: do we really need the Fujinon XF 33mm f/1.0 R WR?

Today I will go against my own believes, and give you two reasons, why we do not need this lens (and yet I want it badly ;) )

REASON 1: ISO

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Fujifilm GFX 100 Full Sensor Data Sheet

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Fujifilm GFX 100

The Fujifilm GFX 100 announcement is just around the corner (May 23).

Of course there will be an epic live blogging on FujiRumors. Don’t miss it, and follow us on Facebook, Flipboard, Youtube, Instagram, RSS-feed and Twitter.

And for the very techy guys out there, today I share the 264 page strong full Fujifilm GFX 100 sensor data sheet.

If you prefer it more to the point, we have already leaked the official Fujifilm GFX 100 media slides.

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Our GFX Group and Page

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7Artisans 50mm f/1.8 Released

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7Artisans 50mm f/1.8

The 7Artisans 50mm f/1.8 has been released and is now availbale at BHphoto, AmazonUS and Adorama.

A 75 mm equivalent (APS-C) middle telephoto lens suitable for portraits. You can enjoy shooting taking advantage of the beautiful blur by the brightness of the open F-number 1.8, and the stepless aperture ring without a click feeling is also useful for movie shooting. The exterior is made of aluminum alloy and has a high-quality finish.”

Product Highlights

  • X-Mount Lens/APS-C Format
  • 75mm (35mm Equivalent)
  • Aperture Range: f/1.8 to f/16
  • Multi-Layer Coating
  • Manual Focus Design
  • Depth of Field and Distance Scales
  • Rounded 12-Blade Diaphragm

via stbk

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Fujifilm X100V (X200) with New Lens, but still 23mm

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Fujifilm X100V/X200

When I shared the rumor about the Fujifilm X100V (or X200) having a new lens, many of you wondered if Fujifilm would change the focal length.

Would Fujifilm go with an 18mm lens like on the Fujifilm X70 / XF10? Or maybe even a 35mm lens (50 FF equiv.)?

According to our sources, the lens will be new, but keep the 23mm focal length.

I remind you that the Fujifilm X100V (or X200) will be released in 2020 only.

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