IT’S OVER: No More X or GFX Related Announcements This Year

We are done.

It’s over.

Today, on October 14 at 9AM New York time, we will witness the last X/GFX announcements of the year.

Yes, I know that Fujifilm had one of its all-time most important announcements (X-T5) in November. But if our sources are accurate, then we will wrap up the 2024 announcements season on October 14.

Everything  X/GFX related that Fujifilm has still in the pipeline for 2024 should come on today. So we are talking about:

But do not despair. We have LOTS of stuff to talk about soon anyway. The rumors will keep coming also in 2024 ;).

TTartisan 100mm f/2.8 2x Macro Lens for Fujifilm X and GFX Announced

Last year TTartisan announced the TTartisan 100mm f/2.8 Macro 2x lens with tilt and shift functionality.

Now they have removed the Tilt-Shift feature and they released the TTartisan 100mm f/2.8 2x Macro.

It’s a manual focus lens and it can focus as close as 0.25 meters (0.8 feet). Magnification 2:1 and weight of 700-748g.

You can check out charts and full details at the dedicated Amazon page here.

Is this lens that could be useful for your photography? Well, make your research and I will share a review below for you to check out.

Personally I own the spectacular Fujinon XF80mmF2.8 macro and that’s more than I deserve for my humble macro photography skills. But yeah, even though I got it during one of the official Fujifilm rebates, it still costs much more than the TTartisan 100mm f/2.8 Macro.

Fujifilm Early Fall GFX Deals, or When a $1,600 Rebate on GFX100S is Not Enough

Fujifilm has just launched their “Early Fall” deals.

The list of deals until now is very short. Here it is:

These are basically the same old deals on these items we have since months now.

Look, I own the GFX100S and in theory a $1,600 would be a great deal.

But there is one problem: there is camera out there called Fujifilm GFX100S II, which comes with a new processor and a superior autofocus, a better EVF and overall just a specs bump that I believe is worth the $600 you pay more for it compared to the rebated GFX100S.

The Fujifilm GFX100S (which I own), is still a wonderful camera. That’s why I think Fujifilm should just go crazy with it and offer it at $3,000!

Sure, they might not make a penny out of it, but at such a price, the GFX100S would be a crazy good deal and it would certainly bring lots of new users into the GFX system. Users who’d then buy lenses and eventually upgrade to more modern GFX bodies.

Listen to me, Fujifilm… just do it! Sell it for 3K! You’d see lots of Full Frame users getting tempted at that price ;).

So, at the end, do I recommend to buy the GFX100S at that price?

Well, these might seem a strange answer, considering it comes from a guy who is very happy with his GFX100S. But my answer is “no”. If Fujfiilm listens to me and offers it for 3K, then it would a no brainer to recommend. But as it stands now, if you really want to buy into the GFX system, then the probably best camera to get into it is the Fujifilm GFX100S II, or, if you want the ultimate GFX, then the GFX100 II.

You might be interested in…

GFX Cameras

Fujifilm GFX Zone: Reviews, Experience… and Dreams in a World Fuller than Full Frame!

Today I wanted to share a roundup dedicated to the Fujifilm GFX system.

The roundup will cover the latest and greatest, from the cameras like the flagship Fujifilm GFX100II and the brand new Fujifilm GFX100S II, to G mount lenses such as the (back-ordered) Fujinon GF20-35mmF4 and the new Fujinon GF30mmF5.6 Tilt Shift.

And we will include also “dreams” or “wishes” about a Fujifilm GFX180 and GFX250.

As you know I am a Fujifilm GFX shooter myself, and last year I made one of my best hikes in the Dolomites with it. You can read my experience below.

  • fujirumors.com – A Tale of a Hiking Fuller than Full Frame, a Sony Shooter Lusting after Fujifilm Colors

GFX Zone

** CLICK HERE to Read the Rest of the Article **

Mitakon Speedmaster 80mm f/1.6 Preorders Available and Reviews

The Mitakon Speedmaster 80mm f/1.6 is now available for preorder at BHphoto here.

Make sure to check out the reviews below in case you are interested in this lens. They’ll help you to take the best buying decision.

And yes, it is a manual focus lens. And it’s f/1.6 on medium format GFX. Shot wide open you’ll have your challenges to nail the focus. So be aware of that. But it certainly sounds like a fun lens to use and for a decent price.


Fujifilm June Announcements: New Firmware Updates (Reala Ace), New Tether Software and New GFX Challenge Grant Program 2024

Fujifilm is back with three announcements:

You can see all details in the video above.

Usually Fujifilm also teases new X summits in these videos, but this time they did not say or hint anything about future X summit.

Personally I am so excited to finally be able to shoot in Reala Ace. Will it be able to dethrone Astia as my favorite allrounder film simulation? I will let you know here on FujiRumors. :)

It’s All About the Latest and Greatest: Fujifilm X100VI, X-T50, GFX100SII, GF500mm, XF16-50mm Review Roundup

Today we are going to cover the latest and greatest gear launched in 2024 in this dedicated roundup.

We will cover the Fujifilm X100VI, the Fujifilm X-T50, the Fujifilm GFX100SII the Fujinon XF16-50mm and the Fujinon GF500mmF5.6.

Written Reviews

Video Reviews

** CLICK HERE to Read the Rest of the Article **

Fujifilm GFX100 II: “A 200,000 Dollar Hollywood Camera in a Mirrorless Body”

Ermia Ramez loves his Fujifilm GFX100II and has shared a very beautiful video in which he says the following

  • Only the Arri Alexa 65 has….

Actually forget about it. Just watch the video, shot on Fujifilm GFX100 II and enjoy it. This guy really put huge effort into it.

Fujifilm to Introduce C2PA Content Authenticity to X and GFX Cameras

I did not report about it in a dedicated article, because this was part of what was included in the Fujifilm GFX100S II press release. But given the emails I am getting I thought I dedicate it an own article.

So yes, Fujifilm is going to bring C2PA / CAI content authenticity to X and GFX cameras via firmware update to several cameras in future. C2PA / CAI is an initiative formed to address the widespread issue of digital content manipulation by establishing standards for certifying the source and authenticity of media.

Membership of C2PA*1 and CAI*2 and development of a system*3 to provide context and history for digital media

** CLICK HERE to Read the Rest of the Article **

Fujifilm X RAW Studio, Pixel Shift Combiner and Tether Plugin Pro for GFX Software Updates

Fujifilm has updated some of its software to support the new Fujifilm GFX100SII and the Fujifilm X-T50.

Software Updates

** CLICK HERE to Read the Rest of the Article **