Fujifilm Manager: “The Fujifilm X-T4 is Bashing the Door Down Hard on Sony A7III users”, X-H2 and More

Kevin Mullins and Neale James published episode 55 of the Fujicast. Once again, they host Fujifilm manager Andreas Georghiades.

Of course the main course of the meal is the Fujifilm X-T4, but they cover much more in a 1:23 hour podcast.

Here on FujiRumors we will highlight only what the Fujifilm manager said in regard to the Fujifilm X-T4. You can read it down below (in the podcast starts at min. 1:06:31)

Question: How many more cameras will Fujifilm launch this year?

  • If Fujifilm Japan will release more cameras this year, the marketing team will resign. Fujifilm marketing UK had the busiest 6 months he can remember. X-Pro3, X-Summit, House of Photography, X-T200, a few lenses, X100V, X-T4…

Question: What does the Fujifilm X-T4 bring, for those who might have been waiting for Fujifilm X-H2, that perhaps the X-H2 doesn’t bring

  • No comment on future no existent products
  • The X-T4 ticks all boxes people required when X-T3 was launched (IBIS, selfie screen, bigger battery)

Question: Sony is a strong among wedding photographers. Is the X-T4 a statement “look, there is Fuji now!”

  • He won’t dis on Sony, the manager used to work for Sony
  • Sony is a great electronic company
  • But for him Sony feels a bit soulless
  • on paper the specs add up, but they do not seem a well rounded package overall
  • The X-T4 is bashing the door down hard on Sony A7III users: the autofocus performance, the fast and quiet mechanical shutter, the 6.5 stops, it is the complete solution for everybody shooting stills and video
  • feedback from photographers and journalists is really positive so far

Question: When will the Fujifilm X-H2 come?

  • ……… silence ………

X-T4: BHphoto / AmazonUS / Adorama / FocusCamera

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RUMOR: Fujifilm X-E line Canceled, Game Over for Fujifilm X-E4

I have received word from our sources (thanks), that Fujifilm will drop the Fujifilm X-E line.

As you know, I am huge Fujifilm X-E line fan. I love its compactness, I love its performance, I love its form factor and its simplicity.

So this rumor hits me very strong.

However, the X-E line was always on the fence to be canceled, as sales were always low.

In fact, already after the Fujifilm X-E2s failure, Fujifilm considered dropping the line altogether. Which is why back in 2016 I wrote straight out of my heart a “love letter to the unborn X-E3“, followed by almost 200 comments of you guys, supporting me.

My hope was that the love letter (and you feedback) would help Fujifilm to continue to believe in this line, and it seems it worked, as Fujifilm managers said half a year later, they are “aware of the many X-E3 requests.”

So we got it, the Fujifilm X-E3 came, and of course I bought it, along with the XF27mm f/2.8, the perfect lens for this camera.

But here we are again. And this time it looks really like the dead-end street for the Fujifilm X-E line.

Maybe many of you will agree with Fuji’s decision. Maybe you will think Fujifilm has to simplify and streamline its line-up. And maybe it “rationally” makes sense to drop the X-E line.

But as a huge X-E line lover myself, I can’t look at this rumor rationally, and I am just disappointed about it.

Let us know in the survey below, if you think it makes sense to drop the X-E line. Who knows if we can change Fuji’s mind again.

NOTE: the Fujifilm X-E3 is already discontinued, but as of now you can still find it in stock.

And the X-H line?

Is the X-H line also dead?

Well, as FujiRumors always told you, at no point in time, Fujifilm was considering to drop the X-H line. Those rumors were always fake, as the Fujifilm X-H2 was always on the roadmap, and now Fujifilm confirmed it themselves for the second time.

Should Fujifilm Drop the X-E line?

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Fujifilm X-T4 SmallRig Cage Pre-Order Available

SmallRig already offers various cages for Fujifilm cameras, for example:

Now Smallrig extended its offer by launching their Fujifilm X-T4 cage, and you can pre-order it at their website here.

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→ Top X-T Community: Fujifilm X-T facebook group
→ Top X-T Page: Fujifilm X-T Page

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Fujifilm X-T4 LIVE BLOG – Reviews, Samples, Pre-Orders and More

Fujifilm Launch Blog
(refresh for latest updates)

Fujifilm X-T4 Pre-orders

Fuji X-T4 in USA: BHphoto / AmazonUS / Adorama / FocusCamera

Fuji X-T4 in EU: AmazonDE / CalumetDE / WexUK / ParkcamerasUK / JessopsUK / AmazonUK / PCHstore

NP-W235 Battery: BHphoto / AmazonUS / Adorama / FocusCamera
Vertical Grip: BHphoto / Adorama / Focuscamera

Fujifilm X-T4 Official Fujifilm Info

Press Release / Product Page + Sample Images / Product Catalogue

First Look Reviews

Samples

Videos

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Fujifilm launches mirrorless digital camera “FUJIFILM X-T4”

Fujifilm launches mirrorless digital camera “FUJIFILM X-T4”

– Capturing a precious moment with the world’s fastest* 15fps shooting and quick AF as fast as 0.02 seconds
– Incorporating high-performance in-body image stabilization in a compact and lightweight body
– Capable of recording premium-quality video with ease
– Catering to professional needs with the new high capacity battery that lasts approx. 500 frames per charge

Fujifilm X-T4: BHphoto / AmazonUS / Adorama / FocusCamera
NP-W235 Battery: BHphoto / AmazonUS / Adorama / FocusCamera
Vertical Grip: BHphoto / Adorama

Full Press Release

** CLICK HERE to Read the Rest of the Article **

Fujifilm X-T3 Firmware Update in Spring/Summer will Bring “a Significant Number” of Fujifilm X-T4 features to X-T3

We just had to debunk a rumor, about an imminent arrivial of Fujifilm X-T3 firmware 4.0.

We confirm, the firmware is NOT coming soon, hence the screenshot you see in this post with the firmware update list, is 100% fake. Fujifilm is NOT currently editing the firmware page to release a new firmware very soon.

Here is the rumor we received from sources (thanks):

  a significant number of the new features in X-T3 successor will be introduced to X-T3 via firmware updates in the spring/summer

So, there will be eventually one, but the wait is definitely longer, and Fujifilm is NOT editing their firmware page right now, as the firmware has still to be developed. So no need to format your SD-Card, fellow X-T3 users ;).

But the day the firmware comes, what could be the features? Easy to upgrade should be:

  • digital image stabilization
  • new film simulations Classic Negative and Bleach Bypass
  • AF Range limiter, Clarity adjustment, handheld HDR feature
  • 240 fps

But that’s all just speculation from my side. Nobody knows the precise features yet.

The Fujifilm X-T4 will be announced February 25/26 (depending on your time zone here)

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We Repeat, Fujifilm X-H2 will Come, but not in 2020

Fellow FR-readers!

We would like to underline once again, that we always told told you since back in 2019, that unlike many other reports where saying, the Fujifilm X-H line is NOT canceled.

It seems that our persistance worked, as slowly I finally see the web trusting us in regard that the Fujifilm X-H2 will come.

It remains to be seen if it really has the new 43 megapixel Sony sensor or not.

We remind you that Fujifilm always defined the Fujifilm X-H1 as flagship, and so will also the Fujifilm X-H2.

And if you don’t trust me, then trust Fujifilm managers, who already said here, that both lines, the X-H and X-T, will continue to exist in future.

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New Sony APS-C 43 Megapxiel 8K Stacked BSI Sensor, for Fujifilm X-H2?

The IMX671AQR specs sheet leaked out by Luke Driftwood in the comments on FujiRumors.

Sony’s next gen sensor is 2.51um (vs current 3.76um), which is 43MP for APS-C, mass production in 2021, just in time for X-H2.

The APS-C sensor has 43MP and records 8K 12bit video too! It also has stacked DRAM and up to 16 bit depth for stills images.

As you know, our sources said since day 1, that the Fujifilm X-H2 will come, but not in 2020. But we don’t have the precise details about it yet.

We will work on the details and update you as soon as possible.

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via Luke Driftwood

Launch of New Fujifilm X Mount Viltrox Lenses Possibly Delayed due to Coronavirus Outbreak

The Chinese company Viltrox, maker of the much loved Viltrox 85mm f/1.8 autofocus lens for Fujifilm X mount, is telling customers that they can’t give any information on when the next Viltrox lenses will be released, due to the Coronovirus outbreak.

Viltrox writes:

The release date for the Viltrox 23mm f/1.4 is still not yet confirmed, as we are not able to get back to office due to the coronavirus outbreak

The original plan was to release it before March 21.

We remind you that Viltrox plans to launch three more lenses for Fujifilm X-Mount

via sonyalpahrumors via dpreview

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Fujifilm X-T4 coming with 26 Megapixel X-Trans IV sensor of Fujifilm X-T3

Fujifilm X-T4

According to our sources, the Fujifilm X-T4 will use the 26 megapixel X-Trans IV sensor of the Fujifilm X-T3.

The Fujifilm X-T4 will be announced February 25/26. You can find the precise time in your country in this article.

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