Fujinon XF70-300mmF4-5.6 In Stock at Adorama

The Fujinon XF 70-300mm f/4-5.6 is now in stock at Adorama here.

I guess that BHphoto here and AmazonUS here will follow shortly.

In Stock Check

CONFIRMED: Registered FF210001 Camera is the Fujifilm GFX50S MKII and Release Date Speculations

Yesterday we told you that Fujifilm will launch the Fujifilm GFX50S MKII in 2021.

But when exactly will it hit the market?

Well, I don’t know that yet.

However, our sources told us that the FF210001 camera recently registered is the codename for the Fujifilm GFX50S MKII and not any other X or GFX camera.

Now, looking at the past time gap between past registrations and release, Fujifilm needed between 1 to 6 months to announce new gear.

If (and that’s a big “if“) Fujifilm keeps the same pace, this means that the Fujifilm GFX50S MKII could be announced as early as April 2021 or latest in late August / early September.

In Stock Check

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BREAKING: Fujifilm GFX50S MKII Coming 2021 with Same 50 Megapixel Sensor of GFX50S

According to our trusted sources, Fujifilm will launch the Fujifilm GFX50S MKII in 2021. It will use the same sensor currently featured on the original GFX50S.

As we told you yesterday, it will be more affordable than the GFX100S.

Expect updates… on FujiRumors :)

As you know I pre-ordered the Fujifilm GFX100S and I can’t wait to get it.

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Capture One 21 now $100 off and Meet the New Features (My Favorite: Style Brushes)

Today, BHphoto offers a $100 rebate on Capture One 21. You basically get the all cameras version for the same price of the Fujifilm only version.

Capture One 21 got a recent update we reported about here. If you want to get a quick overview on which new features it brings check out the videos below. The one I love most, is the new styles brush, which you can see in the second video listed below.

Videos

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Fujifilm India Teases a Big Announcement Coming Soon, but Don’t Get too Hyped About it ;)

Fujifilm India (and ONLY Fujifilm India) is teasing a big announcement soon here.

Don’t worry, it 100% won’t be the upcoming Fujifilm GFX we just told you about.

Keep in mind that India often annouced gear weeks or even a few months after it was announced in the rest of the world, like it was with the GFX100, which got a dedicated announcement launch event a few months after it was discolsed in the rest of the world.

Trust me guys… ;)

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BCN Ranking 2020 vs 2019: Fujifilm Resists Best to COVID-19 and Nikon Suffers

The BCN ranking for the year 2020 has been published. BCN collects data of about 40% of the Japanese electronics and online stores.

Every camera company lost sales compared to 2019, however, Fujifilm did best, getting very close to 2019 in terms of sales thanks to the excellent sales of the Fujifilm X-T4, the Fujifilm X-S10 and the Fujifilm X100V. The only flop of 2020 was the Fujifilm X-T200, which is in my opinion the single best entry level camera you can get, but sadly it did not get the success it deserved.

This confirms what a Fujifilm managers already hinted here: Fujifilm did better in 2020 than other brands.

Now let’s look at the data.

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