Skip to content

Why Fujifilm GFX Medium Format System is Future Proof and Tony Northrup’s GFX Pessimism is Unjustified

The Future of GFX

And then it became clear to me: Fujifilm medium format has a glorious future ahead. :)

Just two thing before we start:

  • Tony Northrup shared a video (see below), where he didn’t sound very confident about the GFX future. I thought about it, and the result is the article below
  • This article is based on the assumption, that in future only higher end cameras are 100% safe from the smartphone attack, since professional photographers won’t ever switch to smartphones for their Pro work

2 minutes reading time (or just 15 seconds if you jump directly to the conclusions ;) )

  • Fujifilm 2016 – The Statment

In 2016, Fujifilm Managers Makoto Oishi and Fuji Guy Billy said in this interesting interview:

When the global shutter sensor comes to be, it will be a big change just to the whole camera industry, taking away all the limitations of current electronic shutters. […]

If the GFX has global shutter, so we can imagine something new. A smaller body.

So let’s talk about it.

** CLICK HERE to Read the Rest of the Article **

Save $200 on Fujifilm GFX100 with Mitakon GF 65mm f/1.4 and GF 85mm f/1.2

Fujifilm GFX100 Mitakon Deal

Adorama is having a special deal on Fujifilm GFX100 with Mitakon Zhongyi Speedmaster lens bundles.

You can save up to $200 if you purchase the Fujifilm GFX100 with:

Both lenses are very popular at our Fujifilm GFX group and you can search for images over there.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera

The GFX Community

Follow FujiRumors: Facebook, Flipboard, Instagram, RSS-feed, Youtube and Twitter

Fujifilm X/GFX Summer Deals Now with First GFX100 Bundle

Fujifilm Summer Deals

Adorama is having a special deal on Fujifilm GFX100 with Mitakon Zhongyi Speedmaster lens bundles.

You can save up to $200 if you purchase the Fujifilm GFX100 with:

Fujifilm X-T2 – Lowest Price Ever

Fujifilm GFX Deals

X Cameras

X mount Prime lenses – save up to $250

X mount Zoom lenses – save up to $200

All Fujifilm Deals

Used Fujifilm Gear

Official Fujifilm Recommended Accessories

SD-Cards

Power Banks

Software

Fujinon GF Lens Firmware 1.10 Released for Fujifilm GFX100 Phase Detection AF Support

Fujifilm has released a firmware update for all Fujinon GF lenses, to support phase detection autofocus on Fujifilm GFX100.

Compatibility with Phase detection AF function is added.
Currently, this upgrade is for GFX100 with the Phase detection AF function.

Download Firmware 1.10 for:

Also, Fujifilm has released Fujifilm X-T30 firmware 1.10.

BREAKING NEWS on FujiRumors via Facebook, Flipboard, Youtube, Instagram, RSS-feed and Twitter

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera

The GFX Community

GF Lens Deals

** CLICK HERE to Read the Rest of the Article **

Why the Fujifilm GFX 100 is Next Level

Fujifilm GFX 100 with GF 63mm f/2.8 R WR lens and RRS plates and rails.
Fujifilm GFX 100 with GF 63mm f/2.8 R WR lens and RRS plates and rails.

Guest post by Markus Klinko: website / Instagram / MARKUS&KOALA

There has never been a camera that combines such stunning image quality, resolution, dynamic range, autofocus performance, overall handling, and ergonomics like the new Fujifilm GFX 100 does.

Previous medium format digital camera systems have been able to deliver very high-resolution images for a good 10 years now, but have sorely been lacking in handling and speed, particularly when it comes to autofocus performance, and especially with the limitation of only one central autofocus point.

The GFX 100 on the other hand, with its 425 auto focus points tightly spread all across the sensor, delivers blazing fast focus without ever having to re-compose.

With its swivel adapter, the high-resolution EVF can be shifted into various positions, which makes hand-holding over extended time much easier, and the 3-way tilt function of the LCD is a great help for comfortable composing whether the camera is low on the ground or high up overhead.

In early 2017, Fujifilm released the GFX 100’s predecessor, the GFX 50S, that already offered many of these unique features, and I have worked with it exclusively for the past 29 months.

** CLICK HERE to Read the Rest of the Article **

FUJINON Premista PL Mount Cine Lenses Cover Fujifilm GFX sensor

Michael Bulbenko from Fujifilm said in an interview (video below) that the recently introduced PL-mount (and super expensive) Fujinon Premista 28-100mm T2.9 and Fujinon Premista 80-250mm T2.9-3.5 cover the Fujifilm GFX100 sensor.

Hence, you can use them with a PL to G mount adapter.

The Fujifilm manager also said, that they do not plan to release a G mount version of their Fujinon Premista lenses.

While talking about the Fujifilm GFX100 color reproduction, Michael says: “as weired as it sounds, we are a film company, so we know how to get colors right“. I like that!

FujiRumors already told you that the same guy, who developed the Velvia film, has been involved also in the Velvia digital film simulation development.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera

The GFX Community

Follow FujiRumors: Facebook, Flipboard, Instagram, RSS-feed, Youtube and Twitter

Capture One Pro 12.0.4 Adds Fujifilm GFX100 and Fujinon Lens Support

Capture One Pro 12.0.4 (which is still 50% off) has just been released.

It adds support for Fujifilm GFX100 and also for the following Fujinon XF/XC lenses:

ENDS TODAY: Save up to $1,000 on Fujifilm X/GFX Gear

LAST DAY FUJI X/GFX DEALS

This is the last day, where you can save up to $1,000 on Fujifilm X/GFX gear.

You can see all USA Fujifilm Spring deals here. You can see all the EU Fujifilm deals here.

GFX 50R

G Mount Lenses

X Cameras

X mount Prime lenses – save up to $250

X mount Zoom lenses – save up to $200

All Fujifilm Camera Deals

All Fujinon Lens Deals

Third Party & Used Gear Deals

Third Party Lens Deals for Fuji X

Used Fujifilm Gear

Official Fujifilm Recommended Accessories

SD-Cards

Power Banks

Accessories and Apple Deals

Capture One Pro 12 Deal

50% savings on Capture One Pro 12 in the following versions:

Software

Top Selling Fujifilm X/GFX Deals for May – Last Week to Save up to $1,000

Top Selling Fujifilm Deals for May

These are your the top selling Fujifilm deals on FujiRumors. They are not representative for overall Fujifilm sales.

Top Software

  1. Capture One Pro 12 (save 50%)
  2. Adobe Creative Cloud
  3. Luminar

Capture One keeps up rocking and selling like hot cakes. No one comes even close to that. Adobe made it into the ranking thanks to a good deal running in May.

Top Lenses

  1. XF 55-200mm f/3.5-4.8
  2. XF 50mm f/2
  3. XF 23mm f/1.4

A revival for the good old XF 55-200mm f/3.5-4.8, a lens I own and love, and I am sure people who purchased it will be happy. However, my sample is not used that much anymore, since the XF 18-135mm joined my lens line-up.

Top Third Party Lenses

  1. Viltrox 85mm f/1.8 AF
  2. Samyang 12mm f/2
  3. Meike Neewer 35mm F1.2

The Viltrox 85mm f/1.8 autofocus lens for Fujifilm X enjoyed a positive start amongst the FujiRumors community. Second the evergreen Samyang 12mm f/2.Third is the ultra-cheap Meike Neewer 35mm f/1.2.

Top Cameras

  1. Fujifilm X-T3
  2. Fujifilm X100F
  3. Fujifilm X-Pro2

Back in March, the new low retail price on Fujifilm X-H1 pushed Fuji’s only IBIS X series camera on the top of ranking. Sadly it was just a short moment of glory. It has now fallen back. The Fujifilm X-T3 takes back the throne, followed by the Fujifilm X100F and X-Pro2.

Top GFX Gear

The price is attractive, and the Fujifilm GFX 50R sales continue better than the Fujifilm GFX 50S sales, despite the latter having a new lower retail price.

ALL THE DEALS

You can see all USA Fujifilm Spring deals here. You can see all the EU Fujifilm deals here.

GFX 50R

G Mount Lenses

X Cameras

X mount Prime lenses – save up to $250

X mount Zoom lenses – save up to $200

All Fujifilm Camera Deals

All Fujinon Lens Deals

Third Party & Used Gear Deals

Third Party Lens Deals for Fuji X

Used Fujifilm Gear

Official Fujifilm Recommended Accessories

SD-Cards

Power Banks

Accessories and Apple Deals

Capture One Pro 12 Deal

50% savings on Capture One Pro 12 in the following versions:

Software