But he went an extra step. He did not simply load the files into Lightroom to process the RAW files (with Lightroom standard settings) and then print the images.
Nope, he wanted to “help” Lightroom to deal with X-Trans files, and hence used DxO Pure RAW to transform the files into a DNG and only then processed them in Lightroom.
Unfair?
Well, he did the same with Canon files, but DxO did not bring any benefits in terms of sharpness to the Canon files, as opposed to Fujifilm X-Trans files, which definitely saw an improvement if passed through the DxO engine.
The result: the Fujifilm X-H2 and the Canon R5 both delivered very comparable results. Sometimes in certain areas he preferred the details on the X-H2, sometimes on the R5. But overall, both delivered absolutely excellent results.
Not bad for the Fujifilm combo, which costs about half as much as the Canon combo.
Look, RAW files are intended to be processed. And it’s up to everyone to decide how to do that.
But if you own X-Trans cameras and use Lightroom, then using DxO as a plug-in is definitely a recommended step to take into your post processing workflow.
Not mentioned by Ian in the video is the new DxO “DeepPRIME XD” support for X-Trans files, which is clearly superior to the more basic “DeepPRIME”. Now it really handles noise especially in dark areas much better.
So this kind of requires me to ask for your kindness and time again, and to let you again vote on the survey. But this time I’ll include the option of the X-Trans IV sensor.
Only one camera will get an additional option: the Fujifilm X-Pro4. Because, as I told you recently, I think Fujifilm will continue to experiment with that camera line; experiments that could include also a different type of sensor. But to be clear: it’s all just speculation from my side, not a rumor. Just to be clear and avoid misunderstandings.
So, down below you can vote your favourite sensor for each camera again.
Also, in the video I made today will share what my favourite sensor would be for each camera.
After a couple of mojito’s on a Carribian island, the guys who had the brilliant idea to make tons of money by giving away meaningless awards, came up with enough categories to assign prizes to all companies who were so generous to buy the brag-rights to their past awards.
And if you think I am kidding, of course I am. I mean, to come up with categories that differentiate between “expert” and “professional” you have to take harder stuff than just mojitos :D.
Also RedDot asked ChatGPT to make an extensive list of random products they can award to make money has tested tons of gear on their design and usability and came up with a list of winners.
Fujifilm was able to gain the humble amount of 23 RedDot Award. The photography related gear is this one:
And more precisely, let’s share the probably most important rumor I can share about it: the sensor it will have.
According to trusted sources, the Fujifilm X-S20 will feature the 26MP BSI X-Trans IV sensor, so exactly the same sensor we currently have on the Fujifilm X-T4, X-T3, X-S10 and many other Fujifilm cameras.
As an owner of the 40MP Fujifilm X-T5 sensor, my personal wish would be to see that sensor in as many future Fujifilm X series cameras as possible, but I am well aware that many of you consider the combo 26MP + X-Processor 5 to be the best option for the Fujifilm X-S20.
So, there are Pros and Cons in the choice Fujifilm made, which makes me definitely curious to see what the Fujifilm X-S20 will be able to deliver by using this combo.
NOTE: I don’t have rumors about the processor on the Fujifilm X-S20, but I assume it will use the X-Processor 5.
Not even the Fujifilm X100V has such a bad shipping record as the X-E4.
And now, after 2 years only, stores are already starting to mark it as discontinued, as for example BHphoto here (in all its combinations) and the Australian store Camerapro.
It’s a pity that such a beautiful little camera hardly ever shipped and now it even seems to be over for it.
At this point, the Fujifilm X-E5 can’t come soon enough.
For us long time Fujifilm lovers, Fujifilm manager Toshihisa Iida (the manager who said Fujifilm will NEVER go Full Frame) was arguably the most representative face of the Fujiflm X/GFX series of the last 10 years.
Sadly for us (but congratulations to him), Toshi left the electronic imaging division once he got promoted to President and Managing Director at Fujifilm Europe back in 2020.
I must admit I was a bit worried when the Toshi left, as I felt that the Fujifilm X/GFX series was in safe hands as long as he was in charge.
He did run the business with huge dedication, passion and vision, as can also be seen in this in this brilliant documentary (MUST WATCH !!!), that gives an intimate look into his life and work as imaging director.
I honestly thought it would be hard to replace a manager like Toshihisa Iida.
In Japan, the first stores are marking the Fujifilm GFX100 as discontinued, as reported by the Japanese website asobinet.
The Fujifilm GFX100 was launched back in 2019 and it was definitely revolutionary for its time, with a backside illuminated 102 megapixel sensor and IBIS, giving medium format speed and flexibility unseen until then in the digital medium format world.
… Fujifilm launched the glorious Fujifilm GFX100S: much smaller, much cheaper, much better ergonomics (in my opinion) than the GFX100.
The GFX100S was pretty much superior under every aspect to the GFX100, so much so that Fujifilm USA launched arguably their all time best advertising about the GFX100S with the subtle admission that there is almost not point in buying the GFX100 anymore (in addition to give FujiRumors a shout-out ;))
Sales for the Fujifilm GFX100 plummeted after the GFX100S announcement and since 2+ years it hardly sells anymore.
Miraculously, though, Fujifilm still kept producing it (albeit in very limited numbers) and in fact you can find it still in stock pretty much everywhere in USA and Europe. But it seems that this is going to change soon, as Japanese stores are starting to inform their customers that there won’t be any new shipments for this camera.
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