Fujifilm 2024: A Look Ahead Between Rumors and Speculations (X-Pro4, X100R, X-E5, X-T40, New XF Lenses, GFX Future)

2023 is Done

We just told you that there will be no more Fujifilm announcements in 2023.

And since in terms of new gear we are done for this year, lots of people started asking me what is coming in 2024.

Now, I am working on it, and we have shared already something.

For example we told you that the next XF lens to come is the replacement of this lens here.

More rumors will follow.

But as you know, on FujiRumors we will not make up a single rumor just to make traffic, nor share anonymous rumors we receive in which I don’t trust.

We prefer to share less rumors, generate less traffic, make less money, and value your time with less, but accurate rumors.

But until more rumors drop, I thought we could also make one single article where we talk about the current state of the rumors and also make speculation on what could or we would like to come in 2024.

2024 – A Look Into the Future

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Fujifilm X-T4 Discontinued (in Addition to X-Pro3, X-E4, X-T30II, GFX50R, GFX100)

Fellow FR-readers saw it coming already.

The Fujifilm X-T4 had been removed from the Japanese Fujifilm store back in September 2022 and also stores overseas started to mark it as discontinued.

Well, now it’s also time for BHphoto & Co to remove the Fujifilm X-T4 from their store, hence it’s now marked as discontinued also there.

The Fujifilm X-T4 joins lots of other Fujifilm cameras that are already marked as discontinued, such as the Fujifilm X-E4 (we reported back in March here), the X-T30II (we reported here), the Fujifilm X-Pro3 (we reported here), as well as the Fujifilm GFX50R and the Fujifilm GFX100.

But, trust me guys, don’t expect a Fujifilm X-Pro4, Fujifilm X-T40, Fujifilm X-E5, Fujifilm GFX50R replacement and Fujifilm GFX100 replacement to drop all on May 24, just because they are now discontinued.

The Latest and Greatest

Fujifilm X-Pro4 Fantasies – Your Dreams Here!

When I shared my video (and partially rant) about the Fujifilm X-E4 being discontinued and what that could mean for the Fujifilm X-E line going forward, I quickly mentioned in that video that I believe one line Fujifilm will never drop is the Fujifilm X-Pro line.

Why?

Because the X-Pro line is a very prestigious line for Fujifilm. It was Fujifilm’s first mirrorless interchangeable lens camera and as such it is symbolically very important for Fujifilm.

Sure, Fujifilm won’t refresh it as often as they do with other lines, but it will continue (in my opinion).

But I said something else in the video.

I said that the Fujifilm X-Pro line will become a more “experimental” line for Fujifilm, and we can see that happening already now with the hidden LCD of the Fujifilm X-Pro3.

And you know what? I am good with it.

The Fujifilm X-Pro is a niche camera and I find it OK if the they try niche stuff with it.

So assuming Fujifilm will continue to experiment around with that line, what would you like to get with the Fujifilm X-Pro4?

An X-Pan X-Pro? Or maybe a monochrome X-Pro? Or why not get rid of the LCD entirely? Or keep the LCD, but put a stacked sensor in it and get rid of the mechanical shutter instead? Any other ideas?

Feel free to drop your wish in the comments. I might collect them in future and make a survey out it.

Share your Fujifilm X-Pro4 fantasies now.

CURIOSITY: Fujifilm Switzerland Shows X-Pro3 without Hidden but Regular Tilt LCD Screen – UPDATE

UPDATE: Error is now fixed

Here is a weekend curiosity:

Fujifilm Switzerland is currently showing a Fujifilm X-Pro3 with a normal tilt LCD screen rather than with the hidden LCD.

I have no idea why they decided to photoshop the mini-LCD away and replace it with a regular one.

Some will speculate that Fujifilm is now preparing for a Fujifilm X-Pro3 MKII with normal tilt LCD. Well, I have no information about such a camera coming. Nor have I information about the Fujifilm X-Pro4.

Let’s see how long it takes for Fujifilm Switzerland to fix it. Or maybe they are preparing for April 1? ;)

via Fuji.ch

Fujifilm Managers Interview: Talking Fujifilm X-Pro4, Autofocus, Fujifilm X-T5 Sales, 5th Generation GFX, X100V Demand and More

The French website Phototrend interviewed a couple of Japanese Fujifilm managers at CP+.

You can find the full interview in French linked down below as well as a summary.

Interview

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