Top Fujifilm Product 2018 – VOTE NOW

Top Fujifilm Gear 2018

2018 was a fantastic Fujifilm year, with lots of great gear launched. But which one was the best Fujifilm product of 2018 according to you?

Let’s see if it will be an exciting head to head race like for the best Fujifilm product 2017, or if we will have a clear winner, like in the best Fujifilm product 2016 poll.

Vote the poll down below.

Not included the Fujifilm GFX100, since we don’t have final specs, as well as lenses that are only on the roadmap so far.

LAST SECOND HOLIDAY DEALS: AmazonUS, BHphoto, Adorama, FocusCamera, BestBuy

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Fujifilm Wins “Good Design Award 2018” with 29 Products in Recognition of their Design and Performance

Good Design Award

Fujifilm won 29 awards at the Good Design Awards 2018.

Now, I don’t know how the Good Design Award works, but if it’s like EISA and TIPA, then don’t take it too seriously. We have documented here, how EISA and TIPA work. Check the article out, if you want to know get clarity about the (not so transparent) award business.

With that said, Good Design gave an award to 29 Fuji products. Here are the cameras and lenses:

You can check out the full list in the press release below or here at good-design.

Press Release

** CLICK HERE to Read the Rest of the Article **

Fujifilm X-T100 and X-A5 Firmware Updates Released

Fujifilm Firmware Updates

Fujifilm has just released new firmware updates for Fujifilm X-T100 and X-A5.

Fujifilm X-T100 Firmware Ver.1.10 – download here

  1. Advanced Filters “Rich & Fine” and “Monochrome [NIR]”
    “Rich & Fine” filter is recommended for food and other tabletop photography. It simulates brighter and more vivid colors at the center of the image and adds slight shadow at the four corners to emphasize the subject. “Monochrome [NIR]” simulates Monochrome effect as taken by near-infrared cameras. These modes will allow photographers to add additional artistic flair or film-like color tones to their photos.
  2. SQUARE MODE: The “SQUARE MODE” allows users to switch to 1:1 format with a single flick on the touchscreen. The “SQUARE MODE” enhances compatibility with social media networks where 1:1 format has become the standard image format for posting photos.
  3. Initial setting of ISO is changed to “AUTO” when switching to P, S, A, M, Adv modes.
  4. Improvement of AF accuracy when pressing the shutter button halfway in AF-C mode.
  5. The phenomenon is fixed that the AF frame in the navigation window in the EVF can shift from the set position when enlarging the focus position display.
  6. The phenomenon is fixed that the highlight warning doesn’t appear in the Info display.
  7. Fix of slight defects.

Fujifilm X-A5 Firmware Ver.1.20 – download here

  1. Advanced Filters “Rich & Fine” and “Monochrome [NIR]”
    “Rich & Fine” filter is recommended for food and other tabletop photography. It simulates brighter and more vivid colors at the center of the image and adds slight shadow at the four corners to emphasize the subject. “Monochrome [NIR]” simulates Monochrome effect as taken by near-infrared cameras. These modes will allow photographers to add additional artistic flair or film-like color tones to their photos.
  2. SQUARE MODE: The “SQUARE MODE” allows users to switch to 1:1 format with a single flick on the touchscreen. The “SQUARE MODE” enhances compatibility with social media networks where 1:1 format has become the standard image format for posting photos.
  3. Improvement of AF accuracy when pressing the shutter button halfway in AF-C mode.
  4. The phenomenon is fixed that the highlight warning doesn’t appear in the Info display.
  5. Fix of slight defects

Fujifilm X-T100: BHphoto, AmazonUS, Adorama, FocusCamera
Fujifilm X-A5: BHphoto, Adorama, AmazonUS, Focuscamera

Fujifilm X-A5 is Coming

Fujifilm X-A5

The Fujifilm X-A line is incredibily popular in Asia, and in some countries, like Thailand, the X-A line sells better than any other digital camera with interchangeable lenses (Canon and Nikon included).

The currently most recent iteration of this camera is the Fujifilm X-A3, announced back in August 25, 2016, with flippy screen and 24 MP ASP-C Bayer sensor with no on sensor phase detection pixels (PDAF).

Now Fujifilm is working on the Fujifilm X-A5. I don’t have the specs now, but would be nice if it would have PDAF.

The X-A5 could also be one of the 2 cameras Fujifilm registered bluetooth for (the first one is the Fujifilm X-E3).

And in case you wonder why the successor of the X-A3 is not called X-A4, keep in mind that this camera is extremely popular in Asia, where the Nr.4 brings bad luck. Just check out “tetraphobia” on wikipedia.

REMINDER: Fujifilm will have an announcement on October 25. The Fujifilm Instax SP-3 square printer will come… and who knows if there will be other surprises ;) .

Fujifilm X-A3: USA: BHphoto, Adorama, AmazonUS, FocusCamera EU: AmazonDE, AmazonUK, AmazonITA, AmazonFR, AmazonESP, PCHstore, WexUK AUS: CameraPro