Why “Fujifilm X100VI” is Best Name for the New X100 Camera
Fujifilm X100VI – The Best Choice
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So we told you that the successor of the Fujifilm X100V will be called Fujifilm X100VI.
Now, according to our survey, 80% of you thought that other names would have been more appropriate.
And you know what?
I agree that Fujifilm could have been more creative with the name. And certainly they had lots of creative options on the table.
My new favourite (as suggest by a FR-reader): X100-00S, where “00S” stands for “out-of-stock” :).
But why did they go with “Fujifilm X100VI” then?
Well, because at the end of the day, from a business (and not creative) point of view, it’s by far the best choice.
Let me tell you why.