EXCLUSIVE: Fujifilm X-M5 Full Press Release Leaked and Product Images

A kind source* (THANKS!) has passed us the full press releases and specs sheets for the upcoming gear.

We start with the full press release for the Fujifilm X-M5, which you can read below.

*A message to the source: Thanks a lot. You have been instantly elevated to the elite team of trusted sources. If you want, you can contact me again anonymously and give yourself a nickname, so I can eventually recognize you in future if you decide to contact me again. Thanks so much!

Press Text

** CLICK HERE to Read the Rest of the Article **

Fujinon XF16-55mm f/2.8 MKII to Weight 410 Gram Says Report Based on Fujifilm Marketing Material

The upcoming Fujinon XF16-55mm f/2.8 MKII will weigh 410 gram according to a report shared at the Chinese platform Weibo by the account 独立摄影师联合会 here.

If true, this would mean it weights 37,4% less than the original Fujinon XF16-55mmF2.8.

Can this be true?

Well, the guy behind the Chinese account said he saw the marketing material of the lens.

He has been accurate in the past with rumors and has great connection to brands (maybe also to Fujifilm) and so I tend to believe that the information is accurate.

For a size comparison between the old and new XF16-55mmF2.8 check out this article.

First Fujifilm X-M5 Promo Video Shared

The first Fujifilm X-M5 video has now been shared at the Fujifilm X series Brazil account (video made by @ronaldonene).

I guess it will be removed soon, so enjoy it for as long as it will be online.

But don’t worry, I have made screenshots in order to preserve this precious moment for the eternity in case it gets removed. ;)

You can see the video below or on Instagram here.

 

Sieh dir diesen Beitrag auf Instagram an

 

Ein Beitrag geteilt von Fujifilm X Series Brasil (@xseriesbrasil)

LEAKED: First Image of XF16-55mmF2.8 MKII mounted on X-M5

Above you can see the first real life image of the very compact Fujifilm X-M5 coupled with the new Fujinon XF16-55mmF2.8 MKII.

We know it is the new XF16-55mmF2.8 II because right next to the red-badge XF logo there is a switch.

I know, some of you might suggest that this is the OIS switch, but it is not.

If you want to get a much better look at the Fujifilm X-M5, check out these images as well as the size comparison with the Fujifilm X-E4.

October 14 X Summit: Beyond New Gear, Fujifilm’s Spotlight on Design Might Steal the Show

If I should point out one single thing that really intrigued me to follow the just announced Fujifilm X Summit on October 14, then it’s the highlight Fujifilm put into the “Design” aspect of the event.

I mean, all the new gear is nice and good. But it could be the design aspect to really steal the show, just as it did in the past.

But let’s go with order.

The X summit on October 14 will take place at the Fujifilm’s design center “Clay Studio” in Tokyo.

Fujifilm said in the launch video:

The theme of the X Summit is “design”. From product design to engineering design, we will deliver new information to you from a design perspective. You won’t be disappointed with the X summit.

This theme opens up a lot of exciting possibilities.

Fujifilm could give us rare insights into how they develop and produce new gear, offering a behind-the-scenes look at their design philosophy and processes. From the initial concepts for a new product to the real-life challenges they encounter during development, all the way through to final production.

Now that alone would be very interesting to me. But I am a nerd for such things. And by the way, the best insight in terms of Fujifilm gear manufacturing we got so far is this one here.

But we could get more than that.

We might even see mockups or future concept designs that showcase Fujifilm’s vision for the evolution of their product line and maybe even get development announcements.

It happened already in the past, when Fujifilm displayed the moduar GFX design concept, or they made the Fujifilm X-Pro3 development announcement, or when they displayed the first design concepts and mockups of the Fujinon XF33mmF1.0.

They even showed us early GFX concepts including an X-T styled GFX (which btw showed us the hidden LCD screen concept half a year before the X-Pro3 development announcement) and much more.

And whenever Fujifilm has showcased potential design concepts for the future, those ideas have consistently overshadowed the actual products announced at the event.

Who knows, maybe we will even get first design hints to the Fujifilm TX-3 panoramic camera possibly coming in 2028 or the fixed lens GFX scheduled for 2025.

Emphasizing design could provide us with valuable insights into the direction Fujifilm plans to take with its future products.

But whatever Fujifilm will show us, this focus on design has the potential to be the most captivating part of the event.

I, for one, can’t wait to see what Fujifilm reveals, as I have a strong feeling it will satisfy my inner nerd and tech enthusiast… and who knows, maybe even give us a glimpse into the good stuff to come in future ;).