Fujifilm X-T3 (Silver) Marked as Discontinued: Let me Explain What’s Going on!

There is a bit of confusion regarding the Fujifilm X-T3, as the silver X-T3 is marked as discontinued at BHphoto.

So let’s say two things first:

Now, many would have expected the Fujifilm X-T3 to be quickly discontinued after the launch of the Fujifilm X-T4, but so it wasn’t. The X-T3 remained a pretty successful camera for Fujifilm also after the launch of the X-T4.

What Fujifilm did, though, was to rationalize production a bit. So they reserved most of the bundle options for the X-T4 and few only for the X-T3 (as we reported here).

Also, recently, in order to simplify sales, Fujifilm removed the battery charger from the box and called it the X-T3 WW (where “WW” stands for worldwide). Different market would require different plugs, some markets even banned chargers due to environmental issues.

This move saves Fujifilm time and money and the savings tumbled down to us customers making it even more affordable than the “normal” X-T3 when discounted.

And in fact, just as of now, you can pre-order the Fujifilm X-T3 WW, which will start shipping on January 13.

But here is the thing:

In order to rationalize and simplify as much as possible (and hence make the X-T3 as affordable as possible), Fujifilm offers the X-T3 WW only in black (you can’t pre-order it in silver as it doesn’t exist).

Conclusion: the Fujifilm X-T3 is not discontinued. In fact you can pre-order it right now and get it shipped in a few days. Only the silver X-T3 seems to be no longer in production, not even in its X-T3 WW variation. But the black X-T3 is here to stay for still quite a while, don’t worry.

But you can still find some silver X-T3 samples around, for example AmazonUS has a few left here and Adorama is seeling some bundled with a lens.

Fujifilm Confirms: Long Wait for Fujifilm X-H2 is Almost Over (Coming May 2022)

Just yesterday Fujifilm announced the Fujifilm X Summit for May 2022, with the introduction of the 5th generation X series cameras.

Now, they didn’t give any hint on which camera will come, but thanks to FujiRumors you guys know it’s the Fujifilm X-H2, or the two Fujifilm X-H2 I should better say.

But if you still doubt our rumors, look at what Fujifilm Africa shared on their social media:

The long replacement wait is almost over #fuji #fujifilm #xh1 #xh2

I guess it does not get much more clear that this.

What I do not know for sure at this point, is if both X-H2 cameras will be announced in May or if there will be separated announcements.

On the other hand, I am making great progress on other X-H2 rumors (but not only X-H2 ;) ). So definitely stay tuned on FujiRumors. As soon as I have it all multiple checked and I have green light from sources, it’s going to be very fun here on FujiRumors.

Fujifilm X-H2 Rumor Recap

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Fujifilm X-H2 Announcement in May and Celebrating 10 Years of Fujifilm X Series

So now we know it:

As we reported earlier today, Fujifilm has announced the 5th generation X series camera to be launched in May 2022.

No more than that.

However, FujiRumors readers know it since May 2021 already: the first X series camera to feature an all new sensor and processor will be the Fujifilm X-H2. And actually, not only one, but two Fujifilm X-H2 will come in 2022.

Sure, that’s the huge news of the day.

However, I allow myself to bother you for the second time this Sunday, to hightlight something that otherwise probably would pass unnoticed.

In fact, Fujifilm has released a couple of videos to celebrate the 10th anniversary of the Fujifilm X mount (the X-Pro1 was launched in January 2012), and in addition to the Fujifilm X Summit in May, they also annouced a new video project called “Reflections” and a #10YearsOfXMount hashtag campaign.

So we have the following:

  • Fujifilm X Summit in May: 5th generation Fujifilm X Series cameras – Fujifilm X-H2
  • Video Project “Reflections”: Fujifilm would like to feature X-users who they came to know during their 10 year journey. The first video will be released on the 26th of January.
  • #10YearsOfXMount hashtag campaign: Fujifilm will set a theme each month, and you can share a photo about that theme on your social media using the hashtag. The theme for January is “my best photo” (you know which one is mine)
  • GFX Challenge Program (we reported here): Fujiflm will select 50 projects, then narrow it down later on to 15 and in the final round 5 projects will be selected

What we know from previous teaser is that Fujifilm will launch a stacked BSI X-Trans APS-C sensor.

In the same video (you can see below), the Fujifilm manager also says:

  • X-Pro1 was announced 10 years ago on January 9, 2012
  • customers feedback was very positive especially due to the X-Trans sensor and high quality lenses
  • Since then, Fujifilm as introduced about 30 camera models and over 40 lenses

You can also find other celebration videos down below as well as chech out the dedicated Fujifilm X 10th anniversary website.

Also the Fuji Guys and X Photographers started sharing their celebration videos. You can see them all down below, and I will add more videos to the article once they go online.

Fujifilm X-H2 Rumor Recap

 

BREAKING: Fujifilm Announces X Summit in May with 5th Generation X Series Camera (Fujifilm X-H2)

Fujifilm has just announced the next Fujifilm X Summit for May 2022.

The manager introduces the X summit saying:

  • 5th generation X series cameras
  • further evolution of X series based on expertise of the past 10 years

I wonder, what could it be?

FujiRumors always told you that the first Fujifilm camera featuring a new sensor and processor will be the Fujifilm X-H2. Moreover, we told you there won’t be one, but two Fujifilm X-H2. We also gave first specs and price indications. You can find it all down below in our Fujifilm X-H2 rumor recap.

So, while the Fujifilm manager does not mention the Fujifilm X-H2, FujiRumors readers know what the manager is talking about. ;)

Fujifilm X-H2 Rumor Recap

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Viltrox 13mm f/1.4 Pre-Orders Available Now

But finally you can now pre-order the Viltrox 13mm f/1.4 for Fujifilm X Mount also at BHphoto here.

It should be available shortly also at AmazonUS here, Adorama here and ViltroxStore here. It is already available at Pergear here.

The lens was supposed to be released in late 2021, but nobody is immune to the chip shortage these days.

We Got You Covered!