Fujifilm Manager: “70% of GFX Users Came from Full Frame. X-H and X-T Line Will Both Evolve in Future” – Hope for Fujifilm X-H2

Fujifilm GFX100

Fujifilm Channel X has published an 45 minutes interview with Fujifilm managers from Fujikina 2019. See the video above (sadly not so good audio quality) and a summary down below.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

The Market

  • Fujifilm GFX100 market is not the traditional medium format market
  • GFX 50 already aimed to amateur customers in addition to high-end photography
  • 70% of Fujifilm GFX 50R/S buyers come from full frame. So not only people switch from Hasselblad and Phase One to GFX, but also FF users
  • the GFX system expanded the larger format market, and GFX100 will continue to expand it
  • GFX100 should expand market also towards movie shooting photographer

The GFX100 strenghts

  • compared to full frame, GFX system has better image quality in terms of ISO performance, dynamic range and resolution
  • traditionally large format camera (including film) are big and for tripod use, but GFX system is smaller, and GFX100 has also IBIS, hence less need for tripod
  • GFX100 is about autofocus, mobility, quality

EVF

  • Fujifilm GFX 50 EVF works on GFX100, but GFX100 EVF on GFX50 will not work

GFX Lineup and GF lenses

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Fujifilm X-Pro3 Announcement Within October

Fujifilm X-Pro3

Here on FujiRumors, the rumor marathon about the Fujifilm X-Pro3 has already started with a couple of rumors.

  • read here – Fujifilm X-Pro3 Coming in 2019
  • read here – Fujifilm X-Pro3 will Be Made In Japan
  • read here – Fujifilm X-Pro3 Ideas, Wish Lists and Hopes

We keep up getting feedback about the Fujifilm X-Pro3, this time by a new source, who confirmed with us, that the Fujifilm X-Pro3 announcement will happen within October 2019.

This sounds like the Fujifilm X-Pro3 will not be announced at Fujikina 2019 on May 25/26.

There will be a mega-announcement on May 23, when the Fujifilm GFX 100 will be unveiled, and it comes with a LIVE BLOG on FujiRumors.com! Don’t miss it.

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Fujifilm X-Pro3 Ideas, Wish Lists and Hopes

Fujifilm X-Pro3

Here on FujiRumors we already told you back in March, that the Fujifilm X-Pro3 will come in 2019.

We also told you that it will probably still be made in Japan.

Our rumors triggered wishes, hopes, ideas around the upcoming Fujifilm X-Pro3, and I would like to share some of them here on FujiRumors.com. Check them out down below.

*** Mega Fujifilm GFX 100 Live Blog on FujiRumors – May 23 ***

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Fujikina 2019 Tokyo, May 25/26: Fujifilm GFX 100 Launch Party and More?

Fujikina 2019

Fujifilm announced the Fujikina 2019 event in Tokyo on May 25/26.

In the Fujifilm world, “Fujikina” means “big launch event“, and in this case it will be the official launch party for the Fujifilm GFX100, which will be announced on May 23.

What else could come?

Besides the release of the silver Fujinon XF16mmf2.8, I have not heard any more details about the event.

The Fujifilm X-Pro3 is sure for 2019, but no source has so far told me, that it will come in May (but never say never).

If you are waiting for the Fujinon XF 16-80mm f4 and GF50mm f/3.5, Fujifilm said they will be released in fall.

Whatever comes, you only have to do one thing: follow FujiRumors to know everything as fast as possible ;).

GFX · X fan meeting “FUJIKINA” is again.

This time, Tokyo’s event space “CROSS DOCK HARUMI” in Harumi will be held, and an event “FUJIKINA 2019 Tokyo” will be held to thoroughly enjoy the GFX X series.
In this event, you can experience the latest models of GFX and X series, talk shows and studio demonstrations by top photographers and creators from inside and outside Japan, gallery exhibition, free quick maintenance service (by reservation only) and GFX and X series. We offer various contents such as free rental service (by reservation only).

In addition, “FUJIKINA 2019 Tokyo” is planning to make a public program to create promotional videos and photos of overseas artists using the GFX / X series as a new program. Don’t miss the chance to see and experience the top professional production sites.

At the Fujikina 2019 there will be touch & try, quick maintenance service, loan Program, photowalks, live talk & studio demos and public filming. You can check out the full program at the dedicated fujikina 2019 page.

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Fujifilm X-H2, X-T4 and X-Pro3 with Samsung Pixel Merge Technology for Variable Megapixel Sensor

Fujifilm & Samsung

Back in 2018 Samsung and Fujifilm officially announced the development of a new CMOS image sensor technology for enhanced light sensitivity and color fidelity, called ISOCELL+ sensor (full report here).

This sensor structure also allows for the revolutionary “pixel merge technology“, already used in the Samsung Galaxy A7

This is how it works on the Samsung Galaxy A7: the 24 megapixel sensor can, for better low light image quality, combine 4 pixels into 1 pixel and end up with 6 MP files (via samsung.com).

The hot rumor today is:

Samsung will provide Fujifilm with APS-C and Medium Format pixel merge technology sensors.

The rumor is of a 36 megapixel APS-C sensor, that could be switched to 9, 18 or 27 megapixel according to your needs. You will also be able to switch between Bayer and X-Trans layout. Last but not least, the pixels will also be able to flip by 180° into black & white mode.

The source told me, this technology will be ready for the Fujifilm X-H2, Fujifilm X-T4 and Fujifilm X-Pro3, followed by a 150 megapixel medium format Fujfilm GFX 150.

This “universal all-in-one” sensor is Fujifilm’s answer to customers’ often impossible desires: one sensor, to satisfy them all!

But Fujifilm’s mission to deliver what we really desire and need does not stop here!

According to our source, the next step is the use of Vibranium from Wakanda for lens development, which should allow for a fully optically corrected XF 8-600mm f/0.85 pancake lens for less than $500.

It looks like our constant complaints finally pushed Fujifilm to re-invent the laws of physics.

This digital photography revolution starts today, with this rumor, on this special, very special day, that I will mark in my calendar… and you should do the same :).

stay tuned on FujiRuomors… not only April 1 ;)

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